Is uc berkeley apparel profitable to sell on Amazon United States?

The niche generates $51K/yr across 40 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +48.5%. Flapen's verdict: Worth a look (55/100).

How competitive is the uc berkeley apparel niche?

20 brands and 28 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in uc berkeley apparel?

Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Adhesion/Stickiness. The return rate is 1.2%.

When does demand for uc berkeley apparel peak?

Demand peaks in Apr–May–Dec; the busiest month runs 3.1× the quietest.

What does it cost to enter the uc berkeley apparel niche?

Listings span $9.22–$48.36; the average listing price is $24.19 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.

uc berkeley apparel

Worth a look

Shows a sweet-spot price point ($24.19 avg), but a small market ($51K/yr) keeps it on the watch list.

Avg price

Incredible$24.19

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$9.22–$48.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great484.28

avg incumbent reviews — the moat a new listing must climb

Growth

Good+48.5%

90-day search growth — must beat 0% to launch

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$51K

$51K/yr · 120K searches

According to Flapen's Amazon United States niche tracking, uc berkeley apparel is a $51K/yr Amazon United States market (120K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Apr–May–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

uc berkeley apparel market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $48K–$60K; units × avg price
Conversion rate: 1.8%
Avg BSR: #1,931
Page quality: 0%
Prime: 83%
Sponsored: 85%
Out of stock: 1.8%
Avg brand age: 53 months
Avg seller age: 177 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

45%

Top 20: 81%

Open market

28%

TCK27%
Berkley15%
Desert Cactus9%
Wes and Willy8%
Montana West7%
Vintage Hometown Tees & Gifts6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +48.5% search growth over the last 90 days.

Peak months: Apr, May, Dec · busiest ÷ quietest = 3.1×

Open Trend

Top uc berkeley apparel search terms

uc berkeley merch26K/yr +86.3%1.6% conv.
uc berkeley23K/yr +47.6%0.9% conv.
berkeley21K/yr +34.2%0.6% conv.
cal berkeley apparel8K/yr +30.7%1.3% conv.
berkeley merch7K/yr +82.7%1.3% conv.
cal berkeley9K/yr +31.3%1.0% conv.
uc berkeley apparel6K/yr +71.9%0.7% conv.
cal berkeley merch9K/yr +19.2%2.8% conv.
cal bears8K/yr -6.6%1.5% conv.
cal merchandise uc berkeley4K/yr +14.6%0.4% conv.

All search terms

Top uc berkeley apparel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Berkley PowerBait Nessie Glide Bait Perch 5 in Fishing Bait with Irresistible Flavor Soft Swimbait Ideal for Bass Fishing Equipped with Fusion19 Hook

Berkley$9.224.4★769 rev

TCK Cal Berkeley Golden Bears Crew Socks - Mens & Womens NCAA Fan Apparel - Mayhem (Navy/Gold Made in USA Large)

TCK$17.834.8★1,621 rev

TCK Cal Berkeley Golden Bears Crew Socks - Mens & Womens NCAA Fan Apparel - Mayhem (Navy/Gold Made in USA Medium)

TCK$17.784.8★1,621 rev

Bobbi-Dobbiez Attachable Plushie University of California (Berkeley) Oski Mascot Attaches to Backpacks Bags Shoes Water Bottles and More

Bobbi-Toads$14.694.6★212 rev

California Golden Bears Socks Vintage Soft Cotton Sock with Stripes NCAA Licensed | Blue & Gold University of Cal Berkeley | College Fan Gameday Apparel for Men & Women | Mens & Womens (Large)

TCK$17.914.8★255 rev

Newest

by launch date

UC Berkeley Cal Logo Collegiate T-Shirt Tee for Men Women Students Alumni

Berkeley University$18.080 rev

2mo ago

UC Berkeley Crossbody Bags for Women Bum Bag & Coin Purse Multiple Pockets Cross Body Bumbag for Graduation Gift Game Day Travel | NC-CAL030NY

Montana West$48.3630 rev

3mo ago

UC Berkeley Clear Bag for Stadium Events Women Clear Crossbody Bag with Adjustbale Strap Sports Fan Transparent Handbag for Gift Game Day Concerts | NC-HB-CAL-016-WH

Montana West$41.5676 rev

6mo ago

Montana West UC Berkeley Sling Bag for Women Men Multiple Pockets Crossbody Sling Bags with Convertible Shoulder Strap Chest Bag Quilted Cross Body Bag for Gift Game Day & Concert | NC-CAL018NY

Montana West$41.9244 rev

7mo ago

TCK Cal Berkeley Golden Bears Crew Socks - Mens & Womens NCAA Fan Apparel - Mayhem (Navy/Gold Made in USA Large)

TCK$17.831,621 rev

11mo ago

What buyers say about uc berkeley apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Cardstock is good quality and as expected”

Color15%

“true to color”

Size-Overall13%

“Nice fit”

Design-Overall8%

“Practical and stylish”

Ease Of Use5%

“The convenience is what really stands out”

Efficiency5%

“it worked very well indeed”

Value For Money5%

“Feels like a fair deal for a themed college party decoration set”

Durability4%

“Durable for sure since we had 9 of us with them all over our leis”

Advertised Vs Actual Product2%

“Works great like advertised”

Strength2%

“They're sturdy enough to stay upright on your cake or cupcake”

What buyers complain about

Functionality-Overall17%

“doesnt swim right”

Advertised Vs Actual Product17%

“Not as shown or discribes”

Adhesion/Stickiness8%

“Eyes of the lure may not glued properly”

Size-Overall7%

“I was a little concerned when I saw the base seemed short and wide,”

Stitch/Finish/Polish4%

“the stitching coming undone”

Top return reasons

Size-Overall47%

Advertised Vs Actual Product18%

Value For Money8%

Quality-Overall7%

Material Quality3%

Color3%

Weight Heavy2%

Print Quality2%

Functionality-Overall1%

Length1%

Common questions

Is uc berkeley apparel profitable to sell on Amazon United States?: The niche generates $51K/yr across 40 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +48.5%. Flapen's verdict: Worth a look (55/100).
How competitive is the uc berkeley apparel niche?: 20 brands and 28 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in uc berkeley apparel?: Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Adhesion/Stickiness. The return rate is 1.2%.
When does demand for uc berkeley apparel peak?: Demand peaks in Apr–May–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the uc berkeley apparel niche?: Listings span $9.22–$48.36; the average listing price is $24.19 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.