turnover chain
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible60.63avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.12avg listing price — sweet spot $15–$100
Price range
Great$9.03–$52.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$14K$14K/yr · 53K searches
According to Flapen's Amazon United States niche tracking, turnover chain is a $14K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
turnover chain market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $42K–$53K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #1,322
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 8.1%
- Avg brand age
- 30 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
24 rising
Sellers
26
Top-5 brand share
56%
Top 20: 96%
Top-5 click share
40%
Top 20: 79%
Open market
39%
- Tondiamo23%
- guancrown11%
- Goutoports10%
- Bambluby6%
- Express Medals6%
- Opxuliix5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.Peak months: Aug, Sep · busiest ÷ quietest = 4.0×
Top turnover chain search terms
- mvp chain37K/yr
- mvp necklace8K/yr
- player of the game chain9K/yr
Top turnover chain products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tondiamo Sports MVP Turnover Chain Medal 6 Big Gold Champ Award Necklace Chain Baseball Basketball Football Soccer Softball Volleyball Sports Competitions Prize Gifts and Party Favors(MVP)
Tondiamo$14.844.7★218 rev
guancrown MVP Necklace Chain Medal Gold MVP Pendant Award Winner Prize Trophy Award Necklace For Adults Player Team Football Soccer Baseball Basketball Softball Fantasy Football Chain (gold)
guancrown$29.594.7★101 rev
Tondiamo 3 Pcs Sports Turnover Chains for MVP Players 6 Large Champion Medals for Basketball Football Soccer Baseball Softball Volleyball Most Valuable Players Medals for Team Awards(MVP)
Tondiamo$27.684.6★43 rev
Gold MVP Award Medals Necklace - 6 Big Sports Achievements Champ Medal with Turnover Chain for Most Valuable Player Champion Chain for Sports Competitions Celebration Prize Gifts Party Favors
Goutoports$16.494.6★363 rev
SAKNYUFO MVP Turnover Chain Medal 7 Oversized Gold Champ Award Necklace Big Trophy Prize for Baseball Basketball Football Soccer Softball Volleyball Tournament Winner Party Favors
SAKNYUFO$10.523.5★4 rev
Newest
by launch date
CHARMONLINE MVP Championship Cuban Link Medal Award Metal Award Winner Prize Trophy Pendant for Winner Adults Player Team Football Soccer Baseball Basketball Softball
CHARMONLINE$21.771 rev
SAKNYUFO MVP Turnover Chain Medal 7 Oversized Gold Champ Award Necklace Big Trophy Prize for Baseball Basketball Football Soccer Softball Volleyball Tournament Winner Party Favors
SAKNYUFO$10.524 rev
Opxuliix MVP Award Medals Turnover Chain - 6 Inch Big Gold Sports Achievement Champion Necklace for Most Valuable Player Championship Medal for Football Soccer Basketball Prize Gift Party Favors
Opxuliix$16.029 rev
6 Inch MVP Medal Turnover Chain - Durable Gold Award Necklace for Youth Sports Fantasy Football Soccer Game Night Most Valuable Player and Office Recognition Prize Party Favors Tournament Keepsake
Opxuliix$14.157 rev
Highergo Softball Chain MVP Medal Award 6 Sports MVP Turnover Chain Oversized Gold Champion Award Trophy Necklace for Team Champion Sports Competitions Achievements Athlete Prize Gifts
Highergo$13.959 rev
Trending
90-day click momentumSAKNYUFO MVP Turnover Chain Medal 7 Oversized Gold Champ Award Necklace Big Trophy Prize for Baseball Basketball Football Soccer Softball Volleyball Tournament Winner Party Favors
SAKNYUFO$10.523.5★
CHARMONLINE MVP Championship Cuban Link Medal Award Metal Award Winner Prize Trophy Pendant for Winner Adults Player Team Football Soccer Baseball Basketball Softball
CHARMONLINE$21.775.0★
Highergo Softball Chain MVP Medal Award 6 Sports MVP Turnover Chain Oversized Gold Champion Award Trophy Necklace for Team Champion Sports Competitions Achievements Athlete Prize Gifts
Highergo$13.954.6★
Opxuliix MVP Award Medals Turnover Chain - 6 Inch Big Gold Sports Achievement Champion Necklace for Most Valuable Player Championship Medal for Football Soccer Basketball Prize Gift Party Favors
Opxuliix$16.024.8★
Bambluby Got that Dawg in Me Turnover Chain Medal 6 Large Sports Award Necklace for Football MVPs Team Competitions Game Day Prizes & Party Favors
Bambluby$20.555.0★
What buyers say about turnover chain
What buyers praise and complain about, mined from review topics.What buyers love
“The stones are clear”
“As advertised”
“Nice size”
“Worth it”
“Fun for the family”
“Lightweight”
“not being too heavy”
“Bright and shiny and fun”
“the medal itself feels durable instead of flimsy plastic”
“Chain”
What buyers complain about
“The pendant is larger than I expected from the photos”
“Broke after first use”
“Not cheap”
“Heavier than expected”
“Its my fault for not paying attention to the description of the size”
“It is a cheap plastic”
“Cheap”
“not so shiny that it looks really inexpensive or gawdy”
Top return reasons
Common questions
- Is turnover chain profitable to sell on Amazon United States?
- The niche generates $14K/yr across 40 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Skip it (46/100).
- How competitive is the turnover chain niche?
- 24 brands and 26 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in turnover chain?
- Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 2.3%.
- When does demand for turnover chain peak?
- Demand peaks in Aug–Sep; the busiest month runs 4.0× the quietest.
- What does it cost to enter the turnover chain niche?
- Listings span $9.03–$52.78; the average listing price is $21.12 (sweet spot $15–$100). The average incumbent carries 61 reviews — the moat a new listing must climb.