Is treadmill cover profitable to sell on Amazon United States?

The niche generates $108K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +6.1%. Flapen's verdict: Worth a look (53/100).

How competitive is the treadmill cover niche?

15 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in treadmill cover?

Top complaints mined from reviews: Size-Overall, Smell, Thickness. The return rate is 3.8%.

When does demand for treadmill cover peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the treadmill cover niche?

Listings span $16.96–$39.39; the average listing price is $26.49 (sweet spot $15–$100). The average incumbent carries 256 reviews — the moat a new listing must climb.

treadmill cover

Worth a look

Shows a sweet-spot price point ($26.49 avg), but a small market ($108K/yr) keeps it on the watch list.

Avg price

Incredible$26.49

avg listing price — sweet spot $15–$100

Price range

Incredible$16.96–$39.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great255.68

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.8%

return rate — above 6% kills the launch gate

Growth

Okay+6.1%

90-day search growth — must beat 0% to launch

Market size

Okay$108K

$108K/yr · 69K searches

According to Flapen's Amazon United States niche tracking, treadmill cover is a $108K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

treadmill cover market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $79K–$106K; units × avg price
Launch success: —; 0 of 3 new (360d)
Conversion rate: 5.9%
Avg BSR: #363
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 3.3%
Avg brand age: 30 months
Avg seller age: 250 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

55%

Top 20: 95%

Open market

27%

Aidetech19%
COPOVER18%
XYZCTEM13%
POMER9%
EVRBUL9%
Zettum6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top treadmill cover search terms

treadmill cover37K/yr +0.5%3.6% conv.
treadmill cover waterproof outdoor22K/yr +27.3%4.7% conv.
treadmill covers4K/yr +11.7%1.7% conv.
treadmill cover indoor4K/yr -34.8%3.6% conv.
nordictrack treadmill cover3K/yr -8.4%4.3% conv.

All search terms

Top treadmill cover products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 25 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Treadmill Cover Dustproof UV Protection Running Machine Cover Exercise Workout Equipment Protective with Drawstring for Home Fitness Equipment Treadmill Indoor & Outdoor

COPOVER$19.754.4★127 rev

Aidetech Treadmill Cover for NordicTrack T Series 6.5S Treadmill Covers Waterproof Outdoor for Home Exercise Equipment Cover Indoor & Outdoor -78 x 37 x 59 inch

Aidetech$25.564.3★278 rev

XYZCTEM Treadmill Cover Waterproof Dustproof Running Machine Cover Exercise Workout Equipment Protective with Windproof Drawstring and Air Vents for Home Gym Indoor Outdoor(Black & Grey)

XYZCTEM$25.624.4★257 rev

POMER Treadmill Cover 73inch Premium Dustproof Moisture Resistant Oxford Fabric Running Machine Protective Cover Ideal for Indoor & Outdoor Storage

POMER$28.754.4★252 rev

EVRBUL Treadmill Cover Heavy Duty Waterproof Dustproof Running Machine Cover Home Gym Exercise Workout Equipment Protective with Top Handles Air Vents Reflective Strip Drawstring

EVRBUL$26.723.8★6 rev

Newest

by launch date

EVRBUL Folding Treadmill Cover Heavy Duty Waterproof Dustproof Running Machine Cover Home Gym Exercise Workout Equipment Protective with Air Vents Reflective Strip Velcro Design Drawstring

EVRBUL$25.805 rev

5mo ago

EVRBUL Treadmill Cover Heavy Duty Waterproof Dustproof Running Machine Cover Home Gym Exercise Workout Equipment Protective with Top Handles Air Vents Reflective Strip Drawstring

EVRBUL$26.726 rev

5mo ago

Aidetech Treadmill Cover for T Series Treadmill Covers Waterproof Outdoor for Home Exercise Equipment Cover Indoor & Outdoor -48 D x 23 W x 40 H

Aidetech$34.58278 rev

7mo ago

Zettum Treadmill Cover - 600D Treadmill Dust Cover Waterproof Gym Equipment Running Machine Covers with Windproof Drawstring Exercise Workout Equipment Protective for Home Indoor Outdoor

Zettum$39.3589 rev

1y ago

Zettum Treadmill Cover - 600D Foldable Treadmill Dust Cover Waterproof Gym Equipment Running Machine Covers with Windproof Drawstring Exercise Workout Equipment Protective for Home Indoor Outdoor

Zettum$39.3989 rev

1y ago

What buyers say about treadmill cover

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall30%

“Good size”

Quality-Overall19%

“This is very well made”

Material Quality8%

“The material feels durable, not flimsy, and holds up nicely even with frequent use”

Ease Of Use7%

“Its easy to use as well”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Cleaning4%

“clean outside”

Cover Quality4%

“Excellent cover”

Durability3%

“durable”

Efficiency2%

“Works great”

Value For Money2%

“Great value”

What buyers complain about

Size-Overall38%

“didnt fit quite right”

Smell9%

“So far the smell of this treadmill cover is so bad I can't be in the same room with it”

Thickness6%

“A little thin”

Zipper Quality6%

“Zipper fell apart after only a couple times unzipping it”

Quality-Overall6%

“ITS NOTY BECOUSE ITS A BAD QUALITY BUT BECOUSE WE DONT NEED IT ANY MORE”

Ease Of Use5%

“extremely difficult to pull that drawstring to make it fit”

Advertised Vs Actual Product3%

“not like the ad which shows a clip”

Material Quality3%

“So much extra material hanging from control”

Strap/String Quality2%

“I do wish the bottom straps tightened a little more so the edges would scrunch up”

Water Resistance1%

“Waterproof probably relates to spills”

Top return reasons

Size-Overall66%

Advertised Vs Actual Product6%

Cover Quality4%

Material Quality4%

Value For Money2%

Smell2%

Functionality-Overall1%

Defective Material/Parts1%

Thin1%

Compatibility-Overall1%

Common questions

Is treadmill cover profitable to sell on Amazon United States?: The niche generates $108K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +6.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the treadmill cover niche?: 15 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in treadmill cover?: Top complaints mined from reviews: Size-Overall, Smell, Thickness. The return rate is 3.8%.
When does demand for treadmill cover peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the treadmill cover niche?: Listings span $16.96–$39.39; the average listing price is $26.49 (sweet spot $15–$100). The average incumbent carries 256 reviews — the moat a new listing must climb.