traffic cones 12 inch
Worth a lookShows a sweet-spot price point ($33.22 avg), but a small market ($41K/yr) keeps it on the watch list.
Avg price
Incredible$33.22avg listing price — sweet spot $15–$100
Price range
Great$4.96–$89.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Review moat
Good614.07avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$41K$41K/yr · 18K searches
According to Flapen's Amazon United States niche tracking, traffic cones 12 inch is a $41K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Aug. Verdict: Worth a look — 55/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
traffic cones 12 inch market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $42K–$50K
- units × avg price
- Conversion rate
- 6.8%
- Avg BSR
- #76
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 93%
- Out of stock
- 13.5%
- Avg brand age
- 55 months
- Avg seller age
- 199 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
28
Top-5 brand share
53%
Top 20: 100%
Top-5 click share
46%
Top 20: 92%
Open market
40%
- Alyoen17%
- Nilight11%
- Fragraim10%
- GHB8%
- Invech8%
- Bekith6%
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — +14.5% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.9×
Top traffic cones 12 inch search terms
- safety cones 12 inch7K/yr
- traffic cones 12 inch8K/yr
- 12 inch cones3K/yr
Top traffic cones 12 inch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share![12 Inch Traffic Training Sports Cones [10 Pack] Orange Safety Cones Soccer Basketball Cones for Drills Plastic Marker Cones for Indoor/Outdoor Activity & Festive Events](https://m.media-amazon.com/images/I/41TGwViiF0L.jpg)
12 Inch Traffic Training Sports Cones [10 Pack] Orange Safety Cones Soccer Basketball Cones for Drills Plastic Marker Cones for Indoor/Outdoor Activity & Festive Events
Alyoen$27.534.5★1,901 rev
GHB 7 Inch Soccer Cones 12 Pack Disc Soccer Sport Cones Training Field Marker Agility Cones for Basketball Coaching Practice Equipment Includes Drills Guide (7 12Pcs Orange)
GHB$11.794.7★611 rev
![12 inch Traffic Safety Cones with Reflective Collars [4 Pack]Orange Soccer Training Cones| Parking Cones| Construction Cones|Road Cones for Parking lot Driveway Sport and Driving Training.](https://m.media-amazon.com/images/I/31Tao2DB3NL.jpg)
12 inch Traffic Safety Cones with Reflective Collars [4 Pack]Orange Soccer Training Cones| Parking Cones| Construction Cones|Road Cones for Parking lot Driveway Sport and Driving Training.
Invech$20.794.4★723 rev
12 Inch 12 Pack Orange Traffic Training Cones Plastic Safety Parking Cones Agility Field Marker Cones for Soccer Basketball Football Drills Training Outdoor Sport Activity & Festive Events
Fragraim$27.304.5★1,222 rev
Nilight 12 inch Traffic Safety Cones 8 Pack Durable PVC Orange Cones with Reflective Collars for Road Safety Parking Construction Work Sports Training
Nilight$39.724.9★19 rev
Newest
by launch dateNilight 12 inch Traffic Safety Cones 8 Pack Durable PVC Orange Cones with Reflective Collars for Road Safety Parking Construction Work Sports Training
Nilight$39.7219 rev
Nilight 12 inch Traffic Safety Cones 4 Pack Durable PVC Orange Cones with Reflective Collars for Road Safety Parking Construction Work Sports Training
Nilight$23.0419 rev
Nilight 12 Inch Collapsible Traffic Safety Cones 2 Pack - Bright Orange Parking Cones with Reflective Collars for Roadside Emergency Parking Driving Practice
Nilight$14.2835 rev
OranclUS 6 Pack 12 Inch Green Traffic Cones with Reflective Tape Black Base Sport Training Cones for Soccer Agility Drills Driveway Safety and Marking (6 Green 12 Inch)
OranclUS$45.1325 rev
ZKNDRHJO 12 Inch Sports Cones Set of 24 Durable Training Cones for Soccer Football Basketball Drills - Multi-Purpose Agility Cones for Indoor & Outdoor Practice
ZKNDRHJO$31.1220 rev
Trending
90-day click momentumNilight 12 inch Traffic Safety Cones 8 Pack Durable PVC Orange Cones with Reflective Collars for Road Safety Parking Construction Work Sports Training
Nilight$39.724.9★
OranclUS 6 Pack 12 Inch Green Traffic Cones with Reflective Tape Black Base Sport Training Cones for Soccer Agility Drills Driveway Safety and Marking (6 Green 12 Inch)
OranclUS$45.135.0★
TENKAIWICK 18 Inch 6 Pack Traffic Cones Collapsible Safety Cones Multi Purpose Pop-up Cones with Reflective Collar Orange Cones for Parking lot Driveway Driving Training etc
TENKAIWICK$28.984.6★
Nilight 12 Inch Collapsible Traffic Safety Cones 2 Pack - Bright Orange Parking Cones with Reflective Collars for Roadside Emergency Parking Driving Practice
Nilight$14.284.4★
ZKNDRHJO 12 Inch Durable Cones 12pcs Versatile Plastic Traffic Cones and Soccer Cones for Sports Training Agility Drills Parking Safety Basketball Training Football Training.
ZKNDRHJO$23.844.5★
What buyers say about traffic cones 12 inch
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and compact”
“Excellent value”
“They store easily for future uses”
“Looks just like the photo”
“Handy cones for lots of uses”
“Light and collapsible”
“Great size and so much fun for the kiddos”
“Very durable”
“peace of mind”
“They are sturdy”
What buyers complain about
“These are too short”
“These are not durable or long lasting”
“so the color is fading fast”
“Cheap”
“These are made of a hard plastic”
“Way too light weight”
“They are pretty heavy for their size”
“They aren't the squishable thick vinyl of the large sized regular traffic cones I've used”
“These didn't work for us”
“Brittle in cold weather”
Top return reasons
Common questions
- Is traffic cones 12 inch profitable to sell on Amazon United States?
- The niche generates $41K/yr across 27 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +14.5%. Flapen's verdict: Worth a look (55/100).
- How competitive is the traffic cones 12 inch niche?
- 20 brands and 28 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in traffic cones 12 inch?
- Top complaints mined from reviews: Size-Overall, Durability, Color. The return rate is 2.5%.
- When does demand for traffic cones 12 inch peak?
- Demand peaks in Aug; the busiest month runs 1.9× the quietest.
- What does it cost to enter the traffic cones 12 inch niche?
- Listings span $4.96–$89.62; the average listing price is $33.22 (sweet spot $15–$100). The average incumbent carries 614 reviews — the moat a new listing must climb.