Tops Knives

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months

382K

Growth, 90 days vs prior 90

-20.8%

Conversion, latest week

0.2%

Market size, estimated

$137Ka year

Peak month

December1.4× the quietest month

Top search term

tops knives286K searches a year

Listings sell for $163.27 on average, from $17.02 to $286.32. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $163.27 that is $0 to $16K a year per listing.

Average price

$163.27above the $15 to $100 sweet spot

Price range

$17.02–$286.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$16K

Returns

2.7%of orders · Amazon United States median 2.1%

3% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #1,426 within Tactical & Personal Defense. It carries 70 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

3%

Prime listings

87%

Out of stock, average day

0.1%

Average rank

#1,426in Tactical & Personal Defense

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

70per listing

Listings tracked

75

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

62 months