Tomahawk

Shoppers searched for this 874K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $429K a year.

Searches, last 12 months

874K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

0.7%

Market size, estimated

$429Ka year

Peak month

December1.5× the quietest month

Top search term

tomahawk287K searches a year

Listings sell for $66.38 on average, from $8.56 to $378.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $66.38 that is $0 to $7K a year per listing.

Average price

$66.38inside the $15 to $100 sweet spot

Price range

$8.56–$378.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

1.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #190 within Knives & Tools. It carries 921 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

91%

Out of stock, average day

4.3%

Average rank

#190in Knives & Tools

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

921per listing

Listings tracked

81

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

59 months