toddler ice skates
Skip itSoft demand (-66.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$43.04avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Price range
Great$18.10–$112.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Review moat
Good588.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad7.3%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 90K searches
Growth
Bad-66.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, toddler ice skates is a $19K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
toddler ice skates market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $32K–$43K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #151
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 75%
- Out of stock
- 9.1%
- Avg brand age
- 50 months
- Avg seller age
- 175 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
37
Top-5 brand share
55%
Top 20: 97%
Top-5 click share
25%
Top 20: 58%
Open market
38%
- Nattork14%
- Lovydro11%
- Lake Placid10%
- LEVYTEMP10%
- Rotayi9%
- MammyGol7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -66.8% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.0×
Top toddler ice skates search terms
- kids hockey skates15K/yr
- hockey skates kids11K/yr
- toddler hockey skates14K/yr
- baby ice skates7K/yr
- toddler figure skates6K/yr
- girls ice skating5K/yr
- boys hockey skates9K/yr
- girls adjustable ice skates3K/yr
- girls ice skates size 14K/yr
- ice skates toddler4K/yr
Top toddler ice skates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Adjustable Kids Ice Skates for Girls Boys 4 Size Adjustable Beginner Ice Hockey Skates for Youths Teen Warm Ice Skating Shoes with Electroplated color-changing blades for Outdoor and Rink Blue
Lovydro$34.044.8★60 rev
Mermaid Tail Girls Ice Skates Adjustable Ice Skates for Kids Youth Toddler Ice Hockey Skates for Beginners Warm and Comfortable Lining Ice Skating Shoes for Outdoor and Rink (Medium Pink)
Rotayi$34.754.5★76 rev
Nattork Adjustable Kids Ice Skates - 4 Size Adjustable Hockey Lace-Up Skates with Warm Plush Lining Triple Safety Ankle Support Stainless Steel Blades - Perfect for Boys and Girls Aged 3-12
Nattork$33.304.7★98 rev
Lake Placid Summit Boys Adjustable Ice Skate Black/White Small (10J 13)
Lake Placid$43.834.5★1,423 rev
TronX Stryker Adjustable Senior Intermediate Junior Youth Roller Inline Hockey Skates 2024 New Model (JR Skate 2-5 (Shoe Size 3.5-6.5))
TronX$91.914.4★145 rev
Newest
by launch date
LEVYTEMP Adjustable Ice Skates for Kids Boys Girls - Warm Fleece Lined 4 Size Adjustable Beginner Snowflake Blades Ankle Support Figure Skates for Outdoor and Rink Green
LEVYTEMP$31.83130 rev
LEVYTEMP Kids Adjustable Ice Skates for Girls Boys 4 Size Expandable Hockey Skates with Triple Safety Straps Warm Lining & Stainless Steel Blades
LEVYTEMP$31.2678 rev
LEVYTEMP Kids Adjustable Ice Skates for Girls Boys 4 Size Expandable Hockey Skates with Triple Safety Straps Warm Lining & Stainless Steel Blades
LEVYTEMP$34.3078 rev
Adjustable Ice Skates for Kids Girls Ice Skating Shoes for Beginner Ages 4-12 Shiny Purple Iceskates for Boys Outdoor and Rank
WELLWON$30.477 rev
Mermaid Tail Girls Ice Skates Adjustable Ice Skates for Kids Youth Toddler Ice Hockey Skates for Beginners Warm and Comfortable Lining Ice Skating Shoes for Outdoor and Rink (Medium Pink)
Rotayi$34.7576 rev
Trending
90-day click momentumAdjustable Ice Skates for Kids Girls Ice Skating Shoes for Beginner Ages 4-12 Shiny Purple Iceskates for Boys Outdoor and Rank
WELLWON$30.475.0★
Xino Sports 2 in 1 Adjustable Combo Skates - Pro Quality - Beginner Friendly with Illuminating LED Light-Up Wheels Interchangeable Skates for Boys & Girls for Indoor and Outdoor (Black Medium 1-4)
Xino Sports$65.014.6★
Crochet Baby Ice Hockey Skates Shoes Gift for Newborn Figure Skates Booties (0-3 Months)
Generic$33.865.0★
Crochet Baby Ice Hockey Skates Shoes Gift for Newborn Figure Skates Booties (0-3 Months)
Generic$33.985.0★
LEVYTEMP Kids Adjustable Ice Skates for Girls Boys 4 Size Expandable Hockey Skates with Triple Safety Straps Warm Lining & Stainless Steel Blades
LEVYTEMP$31.264.4★
What buyers say about toddler ice skates
What buyers praise and complain about, mined from review topics.What buyers love
“Sizing was accurate”
“They're very well made”
“Adjustable and Comfortable”
“Super comfortable”
“Good Value”
“Easy to use”
“The look and color are pretty nice and they work terrific”
“As expected”
“Solid product”
“the electroplated color-changing blades add a fun flair that the kids love both outdoors”
What buyers complain about
“Not durable”
“Incorrect measurements”
“not the best on the market”
“Im unsure if this is a specific manufacturing flaw with this unit or an inherent design issue”
“Came in used and dirty”
“Incorrect measurements”
“uncomfortable”
“provides no clear guidance”
“Durability is questionable — materials feel a bit cheap”
“dont hold up well with frequent use”
Top return reasons
Common questions
- Is toddler ice skates profitable to sell on Amazon United States?
- The niche generates $19K/yr across 81 tracked products. 1 of 28 products launched in the last 360 days are still selling. 90-day search growth is -66.8%. Flapen's verdict: Skip it (40/100).
- How competitive is the toddler ice skates niche?
- 26 brands and 37 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in toddler ice skates?
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 7.3% — above our launch gate.
- When does demand for toddler ice skates peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 14.0× the quietest.
- What does it cost to enter the toddler ice skates niche?
- Listings span $18.10–$112.56; the average listing price is $43.04 (sweet spot $15–$100). The average incumbent carries 589 reviews — the moat a new listing must climb.