Toddler Football Helmet
FailDemand is soft, at -25.7% this quarter, so Toddler Football Helmet is a Fail.
- Flapen Score
- 37 / 100Ranks 6,642 of 8,101 Sports & Outdoors niches · −10 vs the category median of 4737
- Market size
- $95K/yr86K searches / yr
- 90-day growth
- -25.7%search demand this quarter
- Competition
- 55%top-5 click share · 14 brands · 27 sellers
Flapen Score
Toddler Football Helmet against its category
The dotted line is the Sports & Outdoors average. Past it, Toddler Football Helmet is stronger. Inside it, weaker.
Market
The Toddler Football Helmet market on Amazon at a glance
Shoppers on Amazon United States searched for Toddler Football Helmet 86K times last year and spent an estimated $95K. The top 5 brands take 78% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- -25.7%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $95Ka year
- Top search term
- ohio state helmet20K searches a year
02 · Price
A sale here is worth $50.38.
Listings sell for $50.38 on average, from $12.33 to $258.73. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $50.38 that is $0 to $5K a year per listing.
- Average price
- $50.38inside the $15 to $100 sweet spot
- Price range
- $12.33–$258.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #1,007 within T-Shirts. It carries 535 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 43%
- Out of stock, average day
- 8.2%
- Average rank
- #1,007in T-Shirts
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 535per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Toddler Football Helmet products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Moc.Muc Boys Ohio 2 State College Football Jersey Youth red S
- Price
- $42.41
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 4y ago

Little King NCAA Ohio St Youth-Poly Tech T-Shirt-Buckeye Logo-Red-YM
- Price
- $25.81
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Riddell men unisex adult women Speed sports related collectible mini helmets Silver 7.5 quot x 6.5 US
- Price
- $32.79
- Rating
- 4.8/5
- Reviews
- 2,853
- Age
- 14y ago

Sports Memorabilia Riddell Ohio State Buckeyes Revolution Speed Full-Size Replica Football Helmet - College Replica Helmets
- Price
- $148.52
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 7y ago

Moc.Muc Boys Ohio #2 State College Football Jersey-Youth_Black_S
- Price
- $39.45
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 4y ago
Trending
estimated 90-day click momentum
Desert Cactus The Ohio State University Baseball Hat OSU Buckeyes Brimmed Embroidered Hats Cap Adjustable Cloth Strap Adult (Style G1) Black
- Price
- $29.71
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 1y ago

Little King NCAA Ohio St Youth-Poly Tech T-Shirt-Buckeye Logo-Red-YM
- Price
- $25.81
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Logo Brands NCAA Ohio State Buckeyes Official Size Autograph Football -Smooth White Panel for Signatures Display or Collecting NCAA Fan Memorabilia
- Price
- $26.93
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 7y ago

Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Ohio State Buckeyes 3T Cherry
- Price
- $21.99
- Rating
- 4.8/5
- Reviews
- 1,655
- Age
- 5y ago

Wes and Willy NCAA Kids S/S Cloudy Yarn Tee Ohio State Buckeyes 6 Cherry
- Price
- $23.99
- Rating
- 4.7/5
- Reviews
- 209
- Age
- 3y ago
Newest
by launch date
Pegasus Sports NCAA Ohio State Buckeyes Mini Hover Helmet
- Price
- $34.74
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 1w ago

Little King NCAA Ohio St Youth-Poly Tech T-Shirt-Buckeye Logo-Red-YM
- Price
- $25.81
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Future Tailgater Ohio State Buckeyes Heart Love Baby-Toddler-Youth T-Shirt (US Age 10 Years 12 Years) White
- Price
- $19.98
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 1y ago

Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Ohio State BuckeyesLBlack
- Price
- $21.99
- Rating
- 4.8/5
- Reviews
- 1,655
- Age
- 1y ago

Ohio State Buckeyes Brutus 2024 National Champions Infant-Toddler-Youth T-Shirt (US Age 4 Years Red)
- Price
- $20.01
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
27
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 90%
Open market
18%
- Riddell26%
- Moc.Muc24%
- Little King13%
- Sports Memorabilia9%
- Wes and Willy6%
- Franklin Sports4%
- Open — no brand owns it (8 brands, 18%)
Demand
Toddler Football Helmet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 15.1× · 8 of 12 months tracked
Search terms
Top Toddler Football Helmet search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ohio state helmet20K/yr
- ohio state football helmet7K/yr
- ohio state jersey kids7K/yr
- kids ohio state jersey7K/yr
- boys ohio state shirt4K/yr
- youth ohio state shirt5K/yr
- ohio state youth5K/yr
- ohio state t shirt youth3K/yr
- youth ohio state jersey6K/yr
- ohio state jersey youth4K/yr
Reviews and returns
What reviews say buyers love and hate about Toddler Football Helmet
We read the reviews and the return reasons for every product selling here.
“A little pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toddler Football Helmet questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









