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Toddler 49ers Apparel

Fail

Demand is soft, at -60.9% this quarter, so Toddler 49ers Apparel is a Fail.

Flapen Score
43
43 / 100
Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 47
Market size
$99K/yr166K searches / yr
90-day growth
-60.9%search demand this quarter
Competition
23%top-5 click share · 23 brands · 25 sellers

Flapen Score

Toddler 49ers Apparel against its category

The dotted line is the Sports & Outdoors average. Past it, Toddler 49ers Apparel is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler 49ers Apparel market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler 49ers Apparel 166K times last year and spent an estimated $99K. The top 5 brands take 77% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -60.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
-60.9%
Conversion, latest week
2.0%
Market size, estimated
$99Ka year
Peak month
September9.9× the quietest month
Top search term
49ers kids25K searches a year

02 · Price

A sale here is worth $30.26.

Listings sell for $30.26 on average, from $9.98 to $109.93. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $30.26 that is $0 to $3K a year per listing.

Average price
$30.26inside the $15 to $100 sweet spot
Price range
$9.98–$109.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 29.3% of listings are out of stock. The average listing ranks #19,837 within Baby Clothing. It carries 805 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
70%
Out of stock, average day
29.3%
Average rank
#19,837in Baby Clothing
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
805per listing
Listings tracked
91

04 · Newcomers

0 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
26
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Toddler 49ers Apparel products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.

$0$2K$4K$6K$8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

23 rising

Sellers

25

Est. top-5 brand share

77%

Top 20: 99%

Est. top-5 click share

23%

Top 20: 55%

Open market

18%

  • Outerstuff27%
  • Wes and Willy21%
  • Gerber18%
  • Junk Food6%
  • Ultra Game5%
  • Xtreme Apparrel5%
  • Open — no brand owns it (17 brands, 18%)

Demand

Toddler 49ers Apparel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.9×

Search terms

Top Toddler 49ers Apparel search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 49ers kids25K/yr
  • kids 49ers jersey16K/yr
  • 49ers jersey kids15K/yr
  • 49ers toddler12K/yr
  • 49ers kids jersey7K/yr
  • kids 49ers shirt11K/yr
  • toddler 49ers apparel12K/yr
  • kids 49ers apparel8K/yr
  • 49ers kids shirt8K/yr
  • 49ers toddler apparel3K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler 49ers Apparel

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
63%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Runs small”
A buyer, on “Size-Overall”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Toddler 49ers Apparel questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data