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thermoflask straw lid

Skip it

A small market ($58K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 37Conversion 73Competition 38Returns 50Price range 58Avg price 34Brand share 47Review moat 73Quality gap 73

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good584.05

avg incumbent reviews — the moat a new listing must climb

Price range

Good$5.69–$27.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good3.0%

return rate — above 5% kills the launch gate

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+9.3%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.11

avg listing price — sweet spot $15–$100

Market size

Bad$58K

$58K/yr · 85K searches

According to Flapen's Amazon United States niche tracking, thermoflask straw lid is a $58K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

thermoflask straw lid market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$61K–$81K
units × avg price
Conversion rate
6.7%
Avg BSR
#1,108
Page quality
0%
Prime
100%
Sponsored
71%
Out of stock
15.7%
Avg brand age
39 months
Avg seller age
138 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

18

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

17%

  • Prurex22%
  • Mollcity20%
  • Ajrwiiy14%
  • Nuyoach11%
  • Sipcupmate9%
  • Snowfall6%
  • Open — no brand owns it (6 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.3% search growth over the last 90 days.
4K3KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.8×

Top thermoflask straw lid search terms

  • takeya lid replacement53K/yr
  • takeya lid13K/yr
  • takeya replacement lid5K/yr
  • takeya water bottle lid4K/yr
  • takeya water bottle lid replacement5K/yr
  • takeya replacement parts4K/yr
All search terms

Top thermoflask straw lid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$5K12%$7K16%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about thermoflask straw lid

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall44%

“Fits great”

Leak-Proof16%

“Doesnt leak”

Quality-Overall9%

“Surprisingly, these replacement 'O' rings were of better quality and had improvements”

Advertised Vs Actual Product5%

“As advertised”

Value For Money3%

“Great value”

Durability2%

“Durable”

Ease Of Use2%

“ease of opening the chug-top”

Maintenance And Repair2%

“So happy to replace the old one that was sticky and cracked”

Efficiency2%

“Works well as a replacement lid for my Simple Modern Summit”

Color2%

“Cute color,”

What buyers complain about

Leak-Proof28%

“They leak”

Size-Overall17%

“Didn't fit”

Durability14%

“They break easily”

Quality-Overall12%

“Poor quality”

Material Quality5%

“The caps are very poor quality plastic”

Value For Money4%

“Not worth the money unfortunately”

Advertised Vs Actual Product2%

“You are not being sent what is advertised in the photos”

Handle Quality1%

“The handle when it fell from a table. 4' from ground”

Ease Of Cleaning1%

“cleaning the gaskets fall out”

Design-Overall1%

“Design flaw”

Top return reasons

Size-Overall70%
Leak-Proof10%
Advertised Vs Actual Product6%
Functionality-Overall3%
Defective Material/Parts2%
Color1%
Thickness1%
Value For Money1%
Quality-Overall1%
Durability1%

Common questions

Is thermoflask straw lid profitable to sell on Amazon United States?
The niche generates $58K/yr across 21 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +9.3%. Flapen's verdict: Skip it (46/100).
How competitive is the thermoflask straw lid niche?
12 brands and 18 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in thermoflask straw lid?
Top complaints mined from reviews: Leak-Proof, Size-Overall, Durability. The return rate is 3.0%.
When does demand for thermoflask straw lid peak?
Demand peaks in Aug–Sep; the busiest month runs 1.8× the quietest.
What does it cost to enter the thermoflask straw lid niche?
Listings span $5.69–$27.99; the average listing price is $10.11 (sweet spot $15–$100). The average incumbent carries 584 reviews — the moat a new listing must climb.