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Tennis Racket

Maybe

Shoppers spend an estimated $6.7M a year here. But the top 5 brands take 93% of clicks, so Tennis Racket is a Maybe.

Flapen Score
52
52 / 100
Top 32% of 8,101 Sports & Outdoors niches · +5 vs the category median of 47
Market size
$6.7M/yr4.0M searches / yr
90-day growth
+16.8%search demand this quarter
Competition
38%top-5 click share · 10 brands · 35 sellers

Flapen Score

Tennis Racket against its category

The dotted line is the Sports & Outdoors average. Past it, Tennis Racket is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennis Racket market on Amazon at a glance

Shoppers on Amazon United States searched for Tennis Racket 4.0M times last year and spent an estimated $6.7M. The top 5 brands take 93% of clicks. Demand peaks in Apr–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 4.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.7M a year.

Searches, last 12 months
4.0M
Growth, 90 days vs prior 90
+16.8%
Conversion, latest week
1.6%
Market size, estimated
$6.7Ma year
Peak month
April2.7× the quietest month
Top search term
tennis racket1.6M searches a year

02 · Price

A sale here is worth $102.31.

Listings sell for $102.31 on average, from $6.34 to $298.30. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $102.31 that is $102K to $128K a year per listing.

Average price
$102.31above the $15 to $100 sweet spot
Price range
$6.34–$298.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
1,000–1,250
Revenue per listing a year
$102K–$128K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #92 within Tennis & Racquet Sports. It carries 1,431 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
81%
Out of stock, average day
3.9%
Average rank
#92in Tennis & Racquet Sports
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,431per listing
Listings tracked
42

04 · Newcomers

8 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
8Amazon's first-year sales bar
Average brand age
39 months

Products

Top Tennis Racket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

10 falling

Sellers

35

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

38%

Top 20: 77%

Open market

5%

  • Brand 143%
  • Brand 240%
  • Brand 34%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 5%)

Demand

Tennis Racket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Jun, Jul · busiest ÷ quietest = 2.7×

Search terms

Top Tennis Racket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tennis racket1.6M/yr
  • tennis1.3M/yr
  • wilson tennis racket192K/yr
  • tennis rackets169K/yr
  • raqueta de tenis126K/yr
  • tennis racket women84K/yr
  • tennis racquet94K/yr
  • head tennis racket86K/yr
  • tennis racket adult48K/yr
  • womens tennis racket45K/yr

Reviews and returns

What reviews say buyers love and hate about Tennis Racket

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Quality-Overall”
2.9%of orders come back
“Garbage product”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tennis Racket questions

Answered from the same tracked data.