Tennessee Volunteers
FailBuyers convert on only 1.4% of searches, so Tennessee Volunteers is a Fail.
- Flapen Score
- 46 / 100Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 4746
- Market size
- $473K/yr1.7M searches / yr
- 90-day growth
- +14.5%search demand this quarter
- Competition
- 78%top-5 click share · 9 brands · 12 sellers
Flapen Score
Tennessee Volunteers against its category
The dotted line is the Sports & Outdoors average. Past it, Tennessee Volunteers is stronger. Inside it, weaker.
Market
The Tennessee Volunteers market on Amazon at a glance
Shoppers on Amazon United States searched for Tennessee Volunteers 1.7M times last year and spent an estimated $473K. The top 5 brands take 86% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $473K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- +14.5%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $473Ka year
- Peak month
- December8.3× the quietest month
- Top search term
- tennessee vols303K searches a year
02 · Price
A sale here is worth $20.44.
Listings sell for $20.44 on average, from $13.01 to $35.85. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $20.44 that is $15K to $20K a year per listing.
- Average price
- $20.44inside the $15 to $100 sweet spot
- Price range
- $13.01–$35.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $15K–$20K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #7,252 within Clothing Accessories. It carries 482 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 73%
- Out of stock, average day
- 2.2%
- Average rank
- #7,252in Clothing Accessories
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 482per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Tennessee Volunteers products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
The Game NCAA Tennessee Volunteers Unisex NCAA bar Design Hat White Adjustable One Size
- Price
- $20.44
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 9y ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.21
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
- Price
- $27.47
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago

Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Tennessee Volunteers 6 Orange
- Price
- $21.84
- Rating
- 4.8/5
- Reviews
- 1,655
- Age
- 6y ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.63
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago
Trending
estimated 90-day click momentum
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.81
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.21
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Tennessee Volunteers 6 Orange
- Price
- $21.84
- Rating
- 4.8/5
- Reviews
- 1,655
- Age
- 6y ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.63
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
- Price
- $27.47
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago
Newest
by launch date
Vintage Tennessee Football T-Shirt for Women Retro Varsity T-Shirt (XL Blue)
- Price
- $13.60
- Rating
- 3.4/5
- Reviews
- 5
- Age
- 7mo ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.21
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.63
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
- Price
- $16.81
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 8mo ago

Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
- Price
- $27.47
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
12
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
10%
- The Game59%
- TeeStock14%
- DAYLEA5%
- Wes and Willy5%
- Barrel Down South4%
- TCK3%
- Open — no brand owns it (3 brands, 10%)
Demand
Tennessee Volunteers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.3×
Search terms
Top Tennessee Volunteers search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tennessee vols303K/yr
- university of tennessee161K/yr
- tennessee vols shirt78K/yr
- tennessee130K/yr
- tennessee shirt26K/yr
- tennessee vols apparel women237K/yr
- tennessee volunteers45K/yr
- university of tennessee shirt26K/yr
- university of tennessee apparel81K/yr
- tennessee vols apparel202K/yr
Reviews and returns
What reviews say buyers love and hate about Tennessee Volunteers
We read the reviews and the return reasons for every product selling here.
“Great Quality, Clean look”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tennessee Volunteers questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









