tennessee vols hat
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Price range
Incredible$15.69–$27.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.30avg listing price — sweet spot $15–$100
Review moat
Great345.86avg incumbent reviews — the moat a new listing must climb
Market size
Good$481K$481K/yr · 1.7M searches
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.6%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, tennessee vols hat is a $481K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Sep. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
tennessee vols hat market data
- Units sold / yr
- 25K–30K
- avg 1,000–1,250/product
- Revenue / yr
- $483K–$579K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #3,076
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 86%
- Out of stock
- 6.2%
- Avg brand age
- 44 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- The Game75%
- TeeStock12%
- Wes and Willy4%
- ZHATS4%
- DAYLEA4%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +17.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Sep · busiest ÷ quietest = 6.1×
Top tennessee vols hat search terms
- tennessee vols303K/yr
- university of tennessee161K/yr
- tennessee vols shirt78K/yr
- tennessee130K/yr
- tennessee vols hat77K/yr
- tennessee hat40K/yr
- tennessee shirt26K/yr
- tennessee vols apparel women237K/yr
- tennessee volunteers45K/yr
- university of tennessee shirt26K/yr
Top tennessee vols hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Game NCAA Tennessee Volunteers Unisex NCAA bar Design Hat White Adjustable One Size
The Game$20.444.7★348 rev
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.214.4★108 rev
Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Tennessee Volunteers 6 Orange
Wes and Willy$21.844.8★1,655 rev
Zephyr Mens Standard Adjustable Scholarship Hat White One Size
ZHATS$15.694.6★88 rev
Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
DAYLEA$27.474.1★6 rev
Newest
by launch dateTeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.21108 rev
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.63108 rev
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.81108 rev
Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
DAYLEA$27.476 rev
Zephyr Mens Standard Adjustable Scholarship Hat White One Size
ZHATS$15.6988 rev
Trending
90-day click momentumTeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.814.4★
Wes and Willy NCAA Kids S/S Organic Cotton Tee Shirt Tennessee Volunteers 6 Orange
Wes and Willy$21.844.8★
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.214.4★
TeeStock Tennessee T-Shirt Bold Sport State Letters Tee for Fans and Game Days
TeeStock$16.634.4★
Comfort Colors Tennessee Womens T-Shirt Stylish & Comfortable Volunteer Gear for Female Fans Everyday Wear Tennessee Apparel (Ivory XXL)
DAYLEA$27.474.1★
What buyers say about tennessee vols hat
What buyers praise and complain about, mined from review topics.What buyers love
“Great Quality, Clean look”
“Value for the money”
“Good fit”
“As pictured”
“Given as a gift, Perfect fit”
What buyers complain about
“Picture is not accurate”
“Wrong orange”
Top return reasons
Common questions
- Is tennessee vols hat profitable to sell on Amazon United States?
- The niche generates $481K/yr across 7 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +17.1%. Flapen's verdict: Skip it (40/100).
- How competitive is the tennessee vols hat niche?
- 5 brands and 7 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in tennessee vols hat?
- Top complaints mined from reviews: Advertised Vs Actual Product, Color. The return rate is 3.6%.
- When does demand for tennessee vols hat peak?
- Demand peaks in Apr–May–Jun–Sep; the busiest month runs 6.1× the quietest.
- What does it cost to enter the tennessee vols hat niche?
- Listings span $15.69–$27.47; the average listing price is $19.30 (sweet spot $15–$100). The average incumbent carries 346 reviews — the moat a new listing must climb.