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Tennessee Titans Shirt

Fail

Shoppers spend an estimated $16K a year here, so Tennessee Titans Shirt is a Fail.

Flapen Score
36
36 / 100
Ranks 6,827 of 8,101 Sports & Outdoors niches · −11 vs the category median of 47
Market size
$16K/yr81K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
42%top-5 click share · 14 brands · 13 sellers

Flapen Score

Tennessee Titans Shirt against its category

The dotted line is the Sports & Outdoors average. Past it, Tennessee Titans Shirt is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennessee Titans Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Tennessee Titans Shirt 81K times last year and spent an estimated $16K. The top 5 brands take 83% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
0.9%
Market size, estimated
$16Ka year
Peak month
September17.6× the quietest month
Top search term
tennessee titans shirt25K searches a year

02 · Price

A sale here is worth $22.68.

Listings sell for $22.68 on average, from $7.85 to $43.05. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $22.68 that is $0 to $2K a year per listing.

Average price
$22.68inside the $15 to $100 sweet spot
Price range
$7.85–$43.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

29% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 18.1% of listings are out of stock. The average listing ranks #8,013 within T-Shirts. It carries 1,779 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
79%
Out of stock, average day
18.1%
Average rank
#8,013in T-Shirts
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,779per listing
Listings tracked
42

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Tennessee Titans Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

13

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

42%

Top 20: 75%

Open market

13%

  • Brand 131%
  • Brand 219%
  • Brand 315%
  • Brand 414%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (8 brands, 13%)

Demand

Tennessee Titans Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 17.6×

Search terms

Top Tennessee Titans Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tennessee titans shirt25K/yr
  • titans shirt20K/yr
  • tennessee titans womens apparel16K/yr
  • tennessee titans hoodie10K/yr
  • tennessee titans mens apparel5K/yr
  • tennessee titans sweatshirt5K/yr

Reviews and returns

What reviews say buyers love and hate about Tennessee Titans Shirt

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
38%of negative reviews mention “Size-Overall”
6.8%of orders come back
“the fit could be better”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tennessee Titans Shirt questions

Answered from the same tracked data.