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Taylor Swift Stanley Cup Straw Cover

Fail

Shoppers spend an estimated $0 a year here, so Taylor Swift Stanley Cup Straw Cover is a Fail.

Flapen Score
23
23 / 100
Ranks 8,000 of 8,101 Sports & Outdoors niches · −24 vs the category median of 47
Market size
$0/yr15K searches / yr
90-day growth
-26.3%search demand this quarter
Competition
81%top-5 click share · 6 brands · 7 sellers

Flapen Score

Taylor Swift Stanley Cup Straw Cover against its category

The dotted line is the Sports & Outdoors average. Past it, Taylor Swift Stanley Cup Straw Cover is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Taylor Swift Stanley Cup Straw Cover market on Amazon at a glance

Shoppers on Amazon United States searched for Taylor Swift Stanley Cup Straw Cover 15K times last year and spent an estimated $0. The top 5 brands take 97% of clicks. Demand peaks in Aug–Sep–Nov–Dec. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-26.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December12.5× the quietest month
Top search term
taylor swift straw topper5K searches a year

02 · Price

A sale here is worth $8.69.

Listings sell for $8.69 on average, from $5.42 to $11.75. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $8.69 that is $0 to $869 a year per listing.

Average price
$8.69under the $15 to $100 sweet spot
Price range
$5.42–$11.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$869
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 46.2% of listings are out of stock. The average listing ranks #2,540 within Sports Water Bottle Accessories. It carries 247 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
89%
Out of stock, average day
46.2%
Average rank
#2,540in Sports Water Bottle Accessories
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
247per listing
Listings tracked
9

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Taylor Swift Stanley Cup Straw Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

7

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 135%
  • Brand 234%
  • Brand 316%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Taylor Swift Stanley Cup Straw Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 12.5×

Search terms

Top Taylor Swift Stanley Cup Straw Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • taylor swift straw topper5K/yr
  • taylor swift stanley cup accessories2K/yr
  • taylor swift straw covers300/yr
  • taylor swift stanley accessories2K/yr
  • taylor swift straw toppers1K/yr
  • stanley toppers taylor swift330/yr
  • stanley straw topper taylor swift326/yr
  • taylor swift stanley topper971/yr
  • straw toppers taylor swift769/yr
  • stanley straw cover taylor swift530/yr

Reviews and returns

What reviews say buyers love and hate about Taylor Swift Stanley Cup Straw Cover

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Gifting Purpose”
44%of negative reviews mention “Quality-Overall”
1.9%of orders come back
“Cheap”
A buyer, on “Quality-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Taylor Swift Stanley Cup Straw Cover questions

Answered from the same tracked data.