- Flapen Score
- 44 / 100Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 4744
- Market size
- $262K/yr408K searches / yr
- 90-day growth
- -34.8%search demand this quarter
- Competition
- 26%top-5 click share · 6 brands · 18 sellers
Flapen Score
Target Darts against its category
The dotted line is the Sports & Outdoors average. Past it, Target Darts is stronger. Inside it, weaker.
Market
The Target Darts market on Amazon at a glance
Shoppers on Amazon United States searched for Target Darts 408K times last year and spent an estimated $262K. The top 5 brands take 98% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 408K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.
- Searches, last 12 months
- 408K
- Growth, 90 days vs prior 90
- -34.8%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $262Ka year
- Top search term
- target darts121K searches a year
02 · Price
A sale here is worth $62.35.
Listings sell for $62.35 on average, from $10.68 to $272.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $62.35 that is $0 to $6K a year per listing.
- Average price
- $62.35inside the $15 to $100 sweet spot
- Price range
- $10.68–$272.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #342 within Leisure Sports & Game Room. It carries 1,057 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 100%
- Out of stock, average day
- 9.1%
- Average rank
- #342in Leisure Sports & Game Room
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 1,057per listing
- Listings tracked
- 73
04 · Newcomers
2 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 16
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Target Darts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
6 falling
Sellers
18
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
26%
Top 20: 58%
Open market
0%
- Brand 169%
- Brand 217%
- Brand 38%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (0%)
Demand
Target Darts search demand
Weekly searches over the year. Pick a range.
Search terms
Top Target Darts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- target darts121K/yr
- red dragon darts80K/yr
- winmau darts44K/yr
- harrows darts32K/yr
- luke littler darts29K/yr
- target darts steel tip23K/yr
- swiss point darts19K/yr
- target steel tip darts9K/yr
- tungsten steel darts5K/yr
- harrows darts steel tip12K/yr
Reviews and returns
What reviews say buyers love and hate about Target Darts
We read the reviews and the return reasons for every product selling here.
“Broken shafts”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Target Darts questions
Answered from the same tracked data.









