Swim Towel

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

+10.4%

Conversion, latest week

3.1%

Market size, estimated

$44Ka year

Peak month

December1.9× the quietest month

Top search term

shammy towel for swimmers12K searches a year

Listings sell for $13.62 on average, from $8.31 to $26.05. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $13.62 that is $1K to $3K a year per listing.

Average price

$13.62under the $15 to $100 sweet spot

Price range

$8.31–$26.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Personal Care. It carries 9,920 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#63in Personal Care

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

9,920per listing

Listings tracked

36

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months