Swim Cap Kids

Shoppers searched for this 752K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +135.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $511K a year.

Searches, last 12 months

752K

Growth, 90 days vs prior 90

+135.4%

Conversion, latest week

6.0%

Market size, estimated

$511Ka year

Peak month

June5.9× the quietest month

Top search term

swim cap kids227K searches a year

Listings sell for $11.36 on average, from $7.78 to $16.74. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $11.36 that is $14K to $17K a year per listing.

Average price

$11.36under the $15 to $100 sweet spot

Price range

$7.78–$16.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

5.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #46 within Water Sports. It carries 1,883 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#46in Water Sports

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

1,883per listing

Listings tracked

25

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months