Surf Wax
MaybeAn estimated 0.6% of orders come back. But the top 5 brands take 100% of clicks, so Surf Wax is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 8,101 Sports & Outdoors niches · +9 vs the category median of 4756
- Market size
- $346K/yr201K searches / yr
- 90-day growth
- +55.9%search demand this quarter
- Competition
- 63%top-5 click share · 4 brands · 25 sellers
Flapen Score
Surf Wax against its category
The dotted line is the Sports & Outdoors average. Past it, Surf Wax is stronger. Inside it, weaker.
Market
The Surf Wax market on Amazon at a glance
Shoppers on Amazon United States searched for Surf Wax 201K times last year and spent an estimated $346K. All 4 brands take every click. Demand peaks in Jun–Jul–Aug–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +55.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $346K a year.
- Searches, last 12 months
- 201K
- Growth, 90 days vs prior 90
- +55.9%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $346Ka year
- Peak month
- June5.5× the quietest month
- Top search term
- surf wax90K searches a year
02 · Price
A sale here is worth $14.54.
Listings sell for $14.54 on average, from $6.59 to $38.79. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $14.54 that is $15K to $18K a year per listing.
- Average price
- $14.54under the $15 to $100 sweet spot
- Price range
- $6.59–$38.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $15K–$18K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Water Sports. It carries 672 reviews at 4.76 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #6in Water Sports
- Average rating
- 4.76 starsAmazon United States average 4.42 stars
- Average reviews
- 672per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Surf Wax products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
25
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Brand 152%
- Brand 234%
- Brand 313%
- Brand 42%
Demand
Surf Wax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Dec · busiest ÷ quietest = 5.5×
Search terms
Top Surf Wax search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- surf wax90K/yr
- surfboard wax31K/yr
- sex wax surfboard wax23K/yr
- sticky bumps surf wax19K/yr
- surf board wax8K/yr
- sticky bumps8K/yr
- fu wax6K/yr
- skim board wax3K/yr
- surf wax base coat4K/yr
- fu wax surfboard wax4K/yr
Reviews and returns
What reviews say buyers love and hate about Surf Wax
We read the reviews and the return reasons for every product selling here.
“virtually no smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Hydrogen Water
$6.6M/yr-20.2%
England Soccer Jersey
$141K/yr>1,000%
Argentina Jersey
$309K/yr>1,000%
Frisbee
$1.9M/yr+59.7%
Trampoline Basketball Hoop
$2.3M/yr+49.2%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Surf Wax questions
Answered from the same tracked data.