Is super bowl square board profitable to sell on Amazon United States?

The niche generates $10K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -94.3%. Flapen's verdict: Skip it (30/100).

How competitive is the super bowl square board niche?

8 brands and 10 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in super bowl square board?

Top complaints mined from reviews: Size-Overall, Ease Of Use, Quality-Overall. The return rate is 2.4%.

When does demand for super bowl square board peak?

Demand peaks in Jan–Feb; the busiest month runs 58.6× the quietest.

What does it cost to enter the super bowl square board niche?

Listings span $8.30–$22.63; the average listing price is $14.49 (sweet spot $15–$100). The average incumbent carries 295 reviews — the moat a new listing must climb.

super bowl square board

Skip it

Soft demand (-94.3% this quarter) — this niche doesn't clear our bar today.

Review moat

Great294.78

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.49

avg listing price — sweet spot $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$8.30–$22.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Bad80%

top-5 click share — a locked-up shelf

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$10K

$10K/yr · 93K searches

Growth

Bad-94.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, super bowl square board is a $10K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 30/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

super bowl square board market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $116K–$145K; units × avg price
Conversion rate: 0.8%
Avg BSR: #2,536
Page quality: 0%
Prime: 78%
Sponsored: 56%
Out of stock: 11.0%
Avg brand age: 47 months
Avg seller age: 190 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

12%

AnapoliZ27%
Soulchen26%
Copy King10%
GIURKUU9%
SCRATCH OFF WORKS8%
BIG GAME SPORTS CARDS8%
Open — no brand owns it (2 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -94.3% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 58.6×

Open Trend

Top super bowl square board search terms

football squares board22K/yr -95.8%0.9% conv.
football squares9K/yr -92.2%1.3% conv.
football squares board 1005K/yr -83.8%1.7% conv.
football boards for gambling4K/yr -75.1%0.0% conv.
football pool board7K/yr -93.2%0.3% conv.
superbowl squares board16K/yr -97.9%0.0% conv.
super bowl square board8K/yr -95.8%0.4% conv.
super bowl squares4K/yr -92.8%0.0% conv.
football pool squares5K/yr -92.3%2.5% conv.
superbowl squares4K/yr -92.0%0.0% conv.

All search terms

Top super bowl square board products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Soulchen 10 Pack Football Squares Board for Football Pool Poster 100 Grids Score Record Cards Large Square Grid Scratch Cards Pull Tabs for Game 11 x 9 Inches

Soulchen$12.954.0★19 rev

AnapoliZ$8.304.5★971 rev

Football Squares Pool Board 100 Grids Poster 24x36

Copy King$22.634.5★223 rev

GIURKUU 2 Pcs Football Pool Poster 19 x 27.77 Football Squares Board 100 Grids Large Football Pool Squares Poster Big Football Game Party Supplies 2026

GIURKUU$8.434.6★200 rev

Football Squares Board 100 (10 Cards/Pack) - Superbowl Pool Cards - Football Pool Game - Scratch Off Betting Cards - Football Scratch Off Cards - Football Squares Scratch Off (Grey)

SCRATCH OFF WORKS$19.914.5★33 rev

Newest

by launch date

AnapoliZ Football Squares Pool Board 2pc Set | 13 x 19 Inch Large Size | Office Party Pool Poster | Big Game Party Decorations | Football Super Game Bowl Party Pool Poster (2)

AnapoliZ$10.56971 rev

7mo ago

BrightenKidz Football Pool Squares Board 2026 (16x25) - Double lamination Easy to Write-Erase & Reuse - Football Party Decorations & Games - Big Game Party Supplies (100 Grids)

BrightenKidz$8.5955 rev

7mo ago

Soulchen 10 Pack Football Squares Board for Football Pool Poster 100 Grids Score Record Cards Large Square Grid Scratch Cards Pull Tabs for Game 11 x 9 Inches

Soulchen$12.9519 rev

11mo ago

Football Squares Board 100 (10 Cards/Pack) - Superbowl Pool Cards - Football Pool Game - Scratch Off Betting Cards - Football Scratch Off Cards - Football Squares Scratch Off (Grey)

SCRATCH OFF WORKS$19.9133 rev

1y ago

GIURKUU 2 Pcs Football Pool Poster 19 x 27.77 Football Squares Board 100 Grids Large Football Pool Squares Poster Big Football Game Party Supplies 2026

GIURKUU$8.43200 rev

1y ago

What buyers say about super bowl square board

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Good quality football squares for football pools”

Size-Overall17%

“Its a good size”

Ease Of Use15%

“Easy to read and arrived quickly”

Value For Money6%

“Right price”

Recycle/Reuse5%

“Well Made & Reusable”

Efficiency4%

“Worked well”

Fun/Entertainment Experience4%

“Fun for all”

Material Quality4%

“The materials arrived in good condition”

Ease Of Cleaning4%

“cleans great for next year”

Advertised Vs Actual Product4%

“It was exactly what I thought”

What buyers complain about

Size-Overall29%

“Comes in a very small tube”

Ease Of Use11%

“Too hard to unroll”

Quality-Overall8%

“Maybe there is a quality control issue”

Brightness/Shine/Glow5%

“The shine on the paper made writing difficult”

Stiffness5%

“it is extremely stiff”

Design-Overall5%

“Bad design”

Functionality-Overall5%

“Didnt work either”

Strength3%

“a little in the flimsy side”

Value For Money3%

“These are expensive for one time usage”

Top return reasons

Size-Overall65%

Advertised Vs Actual Product7%

Value For Money5%

Defective Material/Parts4%

Quality-Overall4%

Functionality-Overall4%

Material Quality2%

Instructions/User Manual/Troubleshooting2%

Print Quality1%

Recycle/Reuse1%

Common questions

Is super bowl square board profitable to sell on Amazon United States?: The niche generates $10K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -94.3%. Flapen's verdict: Skip it (30/100).
How competitive is the super bowl square board niche?: 8 brands and 10 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in super bowl square board?: Top complaints mined from reviews: Size-Overall, Ease Of Use, Quality-Overall. The return rate is 2.4%.
When does demand for super bowl square board peak?: Demand peaks in Jan–Feb; the busiest month runs 58.6× the quietest.
What does it cost to enter the super bowl square board niche?: Listings span $8.30–$22.63; the average listing price is $14.49 (sweet spot $15–$100). The average incumbent carries 295 reviews — the moat a new listing must climb.