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Sun Ninja Beach Tent 12x12

Maybe

Search demand grew +345.4% this quarter. But buyers convert on only 1.6% of searches, so Sun Ninja Beach Tent 12x12 is a Maybe.

Flapen Score
53
53 / 100
Top 28% of 8,101 Sports & Outdoors niches · +6 vs the category median of 47
Market size
$371K/yr227K searches / yr
90-day growth
+345.4%search demand this quarter
Competition
62%top-5 click share · 12 brands · 23 sellers

Flapen Score

Sun Ninja Beach Tent 12x12 against its category

The dotted line is the Sports & Outdoors average. Past it, Sun Ninja Beach Tent 12x12 is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sun Ninja Beach Tent 12x12 market on Amazon at a glance

Shoppers on Amazon United States searched for Sun Ninja Beach Tent 12x12 227K times last year and spent an estimated $371K. The top 5 brands take 84% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +345.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $371K a year.

Searches, last 12 months
227K
Growth, 90 days vs prior 90
+345.4%
Conversion, latest week
1.6%
Market size, estimated
$371Ka year
Peak month
July16.2× the quietest month
Top search term
sun ninja62K searches a year

02 · Price

A sale here is worth $99.78.

Listings sell for $99.78 on average, from $43.95 to $163.37. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $99.78 that is $10K to $25K a year per listing.

Average price
$99.78inside the $15 to $100 sweet spot
Price range
$43.95–$163.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$10K–$25K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #68 within Tents & Shelters. It carries 2,681 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
95%
Out of stock, average day
7.7%
Average rank
#68in Tents & Shelters
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
2,681per listing
Listings tracked
19

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
36 months

Products

Top Sun Ninja Beach Tent 12x12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

23

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

13%

  • Brand 166%
  • Brand 26%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 13%)

Demand

Sun Ninja Beach Tent 12x12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 16.2×

Search terms

Top Sun Ninja Beach Tent 12x12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sun ninja62K/yr
  • sun ninja beach tent52K/yr
  • beach cabana 10x1027K/yr
  • beach canopy 10x1017K/yr
  • sun ninja beach tent 12x1215K/yr
  • 10x10 beach canopy10K/yr
  • sun ninja beach tent 10x1010K/yr
  • cabana tent11K/yr
  • beach canopy 12x126K/yr
  • beach tent sand bags6K/yr

Reviews and returns

What reviews say buyers love and hate about Sun Ninja Beach Tent 12x12

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Assembly/Installation”
4.5%of orders come back
“Not easy to set up”
A buyer, on “Assembly/Installation”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sun Ninja Beach Tent 12x12 questions

Answered from the same tracked data.