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Strike a Fire Starter Sticks

Fail

Demand is soft, at -44.2% this quarter, so Strike a Fire Starter Sticks is a Fail.

Flapen Score
36
36 / 100
Ranks 6,827 of 8,101 Sports & Outdoors niches · −11 vs the category median of 47
Market size
$61K/yr35K searches / yr
90-day growth
-44.2%search demand this quarter
Competition
91%top-5 click share · 7 brands · 100 sellers

Flapen Score

Strike a Fire Starter Sticks against its category

The dotted line is the Sports & Outdoors average. Past it, Strike a Fire Starter Sticks is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strike a Fire Starter Sticks market on Amazon at a glance

Shoppers on Amazon United States searched for Strike a Fire Starter Sticks 35K times last year and spent an estimated $61K. The top 5 brands take 95% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-44.2%
Conversion, latest week
7.6%
Market size, estimated
$61Ka year
Top search term
strike a fire10K searches a year

02 · Price

A sale here is worth $22.78.

Listings sell for $22.78 on average, from $9.16 to $44.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $22.78 that is $6K to $11K a year per listing.

Average price
$22.78inside the $15 to $100 sweet spot
Price range
$9.16–$44.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #145 within Camp Kitchen. It carries 3,347 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
38%
Out of stock, average day
0.0%
Average rank
#145in Camp Kitchen
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
3,347per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Strike a Fire Starter Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

100

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

3%

  • Brand 164%
  • Brand 219%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Strike a Fire Starter Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.7× · 8 of 12 months tracked

Search terms

Top Strike a Fire Starter Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strike a fire10K/yr
  • diamond strike a fire6K/yr
  • fire starter matches5K/yr
  • strike a fire starter sticks10K/yr
  • diamond strike a fire starter sticks4K/yr

Reviews and returns

What reviews say buyers love and hate about Strike a Fire Starter Sticks

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
36%of negative reviews mention “Size-Overall”
0.5%of orders come back
“The cubes are small”
A buyer, on “Size-Overall”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Strike a Fire Starter Sticks questions

Answered from the same tracked data.