Straw Topper

Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

338K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

2.9%

Market size, estimated

$78Ka year

Peak month

August4.7× the quietest month

Top search term

brumate straw cover165K searches a year

Listings sell for $8.04 on average, from $5.05 to $10.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.04 that is $2K to $4K a year per listing.

Average price

$8.04under the $15 to $100 sweet spot

Price range

$5.05–$10.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

1.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #483 within Sports Water Bottle Accessories. It carries 747 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#483in Sports Water Bottle Accessories

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

747per listing

Listings tracked

18

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months