Stopwatch

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

7.8%

Market size, estimated

$1.1Ma year

Peak month

March1.3× the quietest month

Top search term

stopwatch562K searches a year

Listings sell for $11.90 on average, from $6.01 to $28.63. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $11.90 that is $60K to $71K a year per listing.

Average price

$11.90under the $15 to $100 sweet spot

Price range

$6.01–$28.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

5,000–6,000

Revenue per listing a year

$60K–$71K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Fitness Technology. It carries 3,970 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Fitness Technology

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

3,970per listing

Listings tracked

21

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months