Stone Cold Steve Austin Action Figure
FailThe top 5 brands take 100% of clicks, so Stone Cold Steve Austin Action Figure is a Fail.
- Flapen Score
- 41 / 100Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 4741
- Market size
- $130K/yr122K searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 62%top-5 click share · 3 brands · 158 sellers
Flapen Score
Stone Cold Steve Austin Action Figure against its category
The dotted line is the Sports & Outdoors average. Past it, Stone Cold Steve Austin Action Figure is stronger. Inside it, weaker.
Market
The Stone Cold Steve Austin Action Figure market on Amazon at a glance
Shoppers on Amazon United States searched for Stone Cold Steve Austin Action Figure 122K times last year and spent an estimated $130K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.
- Searches, last 12 months
- 122K
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $130Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- stone cold steve austin action figure66K searches a year
02 · Price
A sale here is worth $43.07.
Listings sell for $43.07 on average, from $13.54 to $138.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $43.07 that is $0 to $4K a year per listing.
- Average price
- $43.07inside the $15 to $100 sweet spot
- Price range
- $13.54–$138.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
16% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #7,120 within Toys & Game Room. It carries 136 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 16%
- Prime listings
- 79%
- Out of stock, average day
- 5.7%
- Average rank
- #7,120in Toys & Game Room
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 136per listing
- Listings tracked
- 19
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Stone Cold Steve Austin Action Figure products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mattel WWE Elite Collection Action Figure & Accessories Premium Live Event Stone Cold Steve Austin Set SummerSlam Series with Jesse The Body Ventura Build-A-Figure Parts
- Price
- $23.49
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 6mo ago

Mattel WWE Elite Action Figure & Accessories Series #122 Set 6-inch Collectible Stone Cold Steve Austin with 25 Articulation Points & Swappable Hands
- Price
- $23.06
- Rating
- 4.8/5
- Reviews
- 112
- Age
- 9mo ago

Mattel WWE Elite Action Figure & Accessories Series #116 6-inch Collectible Kevin Owens with 25 Articulation Points & Swappable Hands
- Price
- $31.97
- Rating
- 4.6/5
- Reviews
- 460
- Age
- 1y ago

Mattel WWE Elite Action Figure & Accessories Greatest Hits 2025 Set 6-inch Collectible Stone Cold Steve Austin with 25 Articulation Points & Swappable Hands
- Price
- $28.87
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 10mo ago

WWE Bloody Stone Cold Steve Austin (WM13) Defining Moments Ringside Exclusive
- Price
- $36.41
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Vintage Stone Cold Steve Austin 1998 Shirt
- Price
- $27.43
- Rating
- 3.8/5
- Reviews
- 10
- Age
- 10mo ago

Vintage Stone Cold Steve Austin 1998 Shirt
- Price
- $35.00
- Rating
- 3.8/5
- Reviews
- 10
- Age
- 10mo ago

Mattel WWE Elite Collection Action Figure & Accessories Premium Live Event Stone Cold Steve Austin Set SummerSlam Series with Jesse The Body Ventura Build-A-Figure Parts
- Price
- $23.49
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 6mo ago

Mattel WWE Kevin Owens Action Figure Main Event Series #163 6-inch Collectible Superstar with 14 Articulation Points & Life-Like Look
- Price
- $13.54
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 5mo ago

Mattel WWE Elite Action Figure & Accessories Series #122 Set 6-inch Collectible Stone Cold Steve Austin with 25 Articulation Points & Swappable Hands
- Price
- $23.06
- Rating
- 4.8/5
- Reviews
- 112
- Age
- 9mo ago
Newest
by launch date
Mattel WWE Kevin Owens Action Figure Main Event Series #163 6-inch Collectible Superstar with 14 Articulation Points & Life-Like Look
- Price
- $13.54
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 5mo ago

Mattel WWE Elite Collection Action Figure & Accessories Premium Live Event Stone Cold Steve Austin Set SummerSlam Series with Jesse The Body Ventura Build-A-Figure Parts
- Price
- $23.49
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 6mo ago

Mattel WWE Elite Action Figure & Accessories Series #122 Set 6-inch Collectible Stone Cold Steve Austin with 25 Articulation Points & Swappable Hands
- Price
- $23.06
- Rating
- 4.8/5
- Reviews
- 112
- Age
- 9mo ago

WWE Bloody Stone Cold Steve Austin (WM13) Defining Moments Ringside Exclusive
- Price
- $36.41
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 9mo ago

Mattel WWE Elite Action Figure & Accessories Greatest Hits 2025 Set 6-inch Collectible Stone Cold Steve Austin with 25 Articulation Points & Swappable Hands
- Price
- $28.87
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
158
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
0%
- Mattel60%
- WWE34%
- Suopaint6%
Demand
Stone Cold Steve Austin Action Figure search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Stone Cold Steve Austin Action Figure search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stone cold steve austin action figure66K/yr
- kevin owens action figure20K/yr
- wwe stone cold steve austin action figure4K/yr
- stone cold action figure7K/yr
- wwe action figures kevin owens4K/yr
- wwe action figures stone cold5K/yr
- kevin owens5K/yr
- steve austin action figure4K/yr
- wwe action figures stone cold steve austin3K/yr
- wwe kevin owens action figure3K/yr
Reviews and returns
What reviews say buyers love and hate about Stone Cold Steve Austin Action Figure
We read the reviews and the return reasons for every product selling here.
“Expensive,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stone Cold Steve Austin Action Figure questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









