Stohlquist Infant Life Jacket

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +185.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

46K

Growth, 90 days vs prior 90

+185.5%

Conversion, latest week

3.9%

Market size, estimated

$122Ka year

Peak month

June9.6× the quietest month

Top search term

stohlquist life jacket18K searches a year

Listings sell for $69.16 on average, from $23.37 to $170.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $69.16 that is $0 to $7K a year per listing.

Average price

$69.16inside the $15 to $100 sweet spot

Price range

$23.37–$170.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

4.7%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #173 within Safety & Flotation Devices. It carries 1,738 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

93%

Out of stock, average day

2.1%

Average rank

#173in Safety & Flotation Devices

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

1,738per listing

Listings tracked

44

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months