Sting Ring

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

-8.4%

Conversion, latest week

2.2%

Market size, estimated

$39Ka year

Peak month

January4.1× the quietest month

Top search term

stun flashlight25K searches a year

Listings sell for $34.17 on average, from $11.00 to $162.39. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $34.17 that is $0 to $3K a year per listing.

Average price

$34.17inside the $15 to $100 sweet spot

Price range

$11.00–$162.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #103 within Tactical & Personal Defense. It carries 8,412 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

94%

Out of stock, average day

2.6%

Average rank

#103in Tactical & Personal Defense

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

8,412per listing

Listings tracked

32

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months