Stick Bait
FailThe top 5 brands take 100% of clicks, so Stick Bait is a Fail.
- Flapen Score
- 46 / 100Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 4746
- Market size
- $42K/yr111K searches / yr
- 90-day growth
- +95.0%search demand this quarter
- Competition
- 54%top-5 click share · 3 brands · 30 sellers
Flapen Score
Stick Bait against its category
The dotted line is the Sports & Outdoors average. Past it, Stick Bait is stronger. Inside it, weaker.
Market
The Stick Bait market on Amazon at a glance
Shoppers on Amazon United States searched for Stick Bait 111K times last year and spent an estimated $42K. All 3 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +95.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 111K
- Growth, 90 days vs prior 90
- +95.0%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $42Ka year
- Peak month
- June3.5× the quietest month
- Top search term
- yum dinger39K searches a year
02 · Price
A sale here is worth $13.72.
Listings sell for $13.72 on average, from $3.90 to $28.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $13.72 that is $0 to $1K a year per listing.
- Average price
- $13.72under the $15 to $100 sweet spot
- Price range
- $3.90–$28.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #181 within Lures, Baits & Attractants. It carries 2,009 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 93%
- Out of stock, average day
- 0.5%
- Average rank
- #181in Lures, Baits & Attractants
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 2,009per listing
- Listings tracked
- 29
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Stick Bait products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
30
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
54%
Top 20: 91%
Open market
0%
- Brand 191%
- Brand 27%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Stick Bait search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.5×
Search terms
Top Stick Bait search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yum dinger39K/yr
- yum dinger 5 inch17K/yr
- yum baits13K/yr
- yum lures9K/yr
- stick bait8K/yr
- yum dinger 100 pack6K/yr
- stick baits for bass fishing4K/yr
- yum dinger 4 inch5K/yr
- yum worms4K/yr
- yum worms for bass fishing4K/yr
Reviews and returns
What reviews say buyers love and hate about Stick Bait
We read the reviews and the return reasons for every product selling here.
“$3.79 for a 10pack”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stick Bait questions
Answered from the same tracked data.









