Is stephen curry profitable to sell on Amazon United States?

The niche generates $527K/yr across 35 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -41.9%. Flapen's verdict: Skip it (47/100).

How competitive is the stephen curry niche?

12 brands and 58 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in stephen curry?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Product Condition. The return rate is 1.3%.

When does demand for stephen curry peak?

Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.

What does it cost to enter the stephen curry niche?

Listings span $9.27–$82.56; the average listing price is $38.62 (sweet spot $15–$100). The average incumbent carries 722 reviews — the moat a new listing must climb.

stephen curry

Skip it

Soft demand (-41.9% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$38.62

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$9.27–$82.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good721.83

avg incumbent reviews — the moat a new listing must climb

Market size

Good$527K

$527K/yr · 817K searches

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Brand share

Bad92%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-41.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, stephen curry is a $527K/yr Amazon United States market (817K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

stephen curry market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: $579K–$772K; units × avg price
Conversion rate: 1.7%
Avg BSR: #515
Page quality: 0%
Prime: 74%
Sponsored: 80%
Out of stock: 7.1%
Avg brand age: 41 months
Avg seller age: 155 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

49%

Top 20: 83%

Open market

Outerstuff42%
WILSON25%
Generic17%
Funko5%
Tianki3%
HMWIWAR1%
Open — no brand owns it (6 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -41.9% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Open Trend

Top stephen curry search terms

golden state warriors259K/yr -56.2%0.2% conv.
steph curry128K/yr -11.9%0.7% conv.
stephen curry82K/yr -12.5%0.4% conv.
steph curry stuff61K/yr -37.6%1.2% conv.
golden state warriors shirt52K/yr -45.8%0.0% conv.
warriors basketball33K/yr -44.7%2.3% conv.
golden state warriors merch13K/yr -28.4%0.6% conv.
golden state24K/yr -47.9%0.1% conv.
warriors shirt26K/yr -54.5%0.0% conv.
warriors merch17K/yr -42.4%0.5% conv.

All search terms

Top stephen curry products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Stephen Curry Golden State Warriors NBA Kids Youth 8-20 Association Edition White Swingman Jersey (US Numeric 10 12 Regular White)

Outerstuff$80.344.8★90 rev

WILSON NBA Team Retro Mini Basketball - Golden State Warriors

WILSON$13.834.7★1,995 rev

Stephen Curry Golden State Warriors NBA Kids Youth 8-20 Black Statement Edition Swingman Jersey (US Numeric 14 16 Regular Stephen Curry Golden State Warriors Black)

Outerstuff$66.784.8★35 rev

Stephen Curry Golden State Warriors NBA Kids Youth 8-20 Association Edition White Swingman Jersey (US Numeric 8 Regular White)

Outerstuff$79.194.8★90 rev

WILSON NBA Team Graffiti Basketball - Golden State Warriors Size 7-29.5

WILSON$26.494.8★687 rev

Newest

by launch date

Kids Basketball Jerseys Uniform Set for Boys Girls Youth Basketball Jersey Tank Top+Shorts+Socks 3 Piec Gifts

Generic$35.0319 rev

6mo ago

WILSON NBA Player Icon UV Basketball - Stephen Curry Size 7-29.5

WILSON$49.5317 rev

8mo ago

Kids Basketball Jersey Training Uniform Set - Youth Basketball Jersey Tank Top+Shorts+Socks for Boys Girls

Tianki$34.6629 rev

10mo ago

Kids Basketball Jersey Set-Youth Basketball Jersey (Tank Top+Shorts+Socks)-3pc Basketball Jerseys for Boys Girls

Generic$34.99121 rev

10mo ago

Stephen Curry Golden State Warriors NBA Kids Youth 8-20 Black Statement Edition Swingman Jersey (US Numeric 14 16 Regular Stephen Curry Golden State Warriors Black)

Outerstuff$66.7835 rev

1y ago

What buyers say about stephen curry

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“We bought up a size because that is what was available and they fit”

Quality-Overall17%

“This was very well made”

Value For Money11%

“Sons favorite team and good value”

Advertised Vs Actual Product8%

“looks exactly as pictured”

Grip7%

“Great grip and feel makes it easy to handle”

Gifting Purpose4%

“Gift”

Durability4%

“Its very durable”

Exercise/Sports Suitability3%

“Perfect for fun and exercise”

Suitable For Indoor3%

“Great for shooting. use only indoors”

Color2%

“it has a good color”

What buyers complain about

Quality-Overall21%

“Low quality”

Size-Overall18%

“Size is big”

Product Condition9%

“Sent me a used ball”

Durability9%

“after a while you get used to it”

Grip9%

“Grip could be better”

Advertised Vs Actual Product6%

“Not as good as it looks in the image”

Hard Feel6%

“Material is a little rough”

Suitability Winter Weather3%

“I don't recommend leaving out in NJ winter weather all season under the snow”

Material Quality3%

“Cheap materials”

Suitable For Outdoor3%

“is already showing huge signs of wear and tear and we never use it outside, although it is an outdoor ball as well”

Top return reasons

Size-Overall41%

Value For Money9%

Grip6%

Advertised Vs Actual Product4%

Inflation/Deflation4%

Functionality-Overall4%

Length4%

Leak-Proof3%