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Steelers Stickers

Fail

Shoppers spend an estimated $62K a year here, so Steelers Stickers is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$62K/yr103K searches / yr
90-day growth
+10.2%search demand this quarter
Competition
41%top-5 click share · 10 brands · 14 sellers

Flapen Score

Steelers Stickers against its category

The dotted line is the Sports & Outdoors average. Past it, Steelers Stickers is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Steelers Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for Steelers Stickers 103K times last year and spent an estimated $62K. The top 5 brands take 89% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
+10.2%
Conversion, latest week
5.7%
Market size, estimated
$62Ka year
Peak month
September2.7× the quietest month
Top search term
steelers stickers39K searches a year

02 · Price

A sale here is worth $10.49.

Listings sell for $10.49 on average, from $4.90 to $17.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.49 that is $1K to $3K a year per listing.

Average price
$10.49under the $15 to $100 sweet spot
Price range
$4.90–$17.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

58% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #1,744 within Auto Accessories. It carries 1,830 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
94%
Out of stock, average day
4.5%
Average rank
#1,744in Auto Accessories
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,830per listing
Listings tracked
31

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Steelers Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

14

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

41%

Top 20: 87%

Open market

8%

  • Brand 142%
  • Brand 221%
  • Brand 316%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 8%)

Demand

Steelers Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Steelers Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • steelers stickers39K/yr
  • pittsburgh steelers stickers17K/yr
  • steelers car decal12K/yr
  • steelers decal11K/yr
  • steelers sticker8K/yr
  • steelers stickers and decals11K/yr
  • steeler stickers5K/yr

Reviews and returns

What reviews say buyers love and hate about Steelers Stickers

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Adhesion/Stickiness”
1.4%of orders come back
“Since they don't seem to adhere to anything”
A buyer, on “Adhesion/Stickiness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Steelers Stickers questions

Answered from the same tracked data.