Steelers Jacket

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

2.3%

Market size, estimated

$54Ka year

Peak month

December35.0× the quietest month

Top search term

steelers pajamas20K searches a year

Listings sell for $29.80 on average, from $14.75 to $52.56. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.80 that is $0 to $3K a year per listing.

Average price

$29.80inside the $15 to $100 sweet spot

Price range

$14.75–$52.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.0%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 19.0% of listings are out of stock. The average listing ranks #1,235 within Home & Kitchen. It carries 3,437 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

83%

Out of stock, average day

19.0%

Average rank

#1,235in Home & Kitchen

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

3,437per listing

Listings tracked

30

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months