steelers hoodie
Skip itSoft demand (-57.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$41.29avg listing price — sweet spot $15–$100
Price range
Incredible$15.60–$60.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,044.85avg incumbent reviews — the moat a new listing must climb
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay$161K$161K/yr · 486K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.8%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-57.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, steelers hoodie is a $161K/yr Amazon United States market (486K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
steelers hoodie market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $165K–$206K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #20,189
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 55%
- Out of stock
- 29.6%
- Avg brand age
- 44 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
14
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
44%
Top 20: 82%
Open market
17%
- CKEACYCAN25%
- Junk Food19%
- FOCO18%
- New Era8%
- Simapak7%
- CLORPEAK6%
- Open — no brand owns it (9 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -57.8% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 53.6×
Top steelers hoodie search terms
- steelers hoodie126K/yr
- steelers sweatshirt71K/yr
- steelers hoodies for men67K/yr
- pittsburgh steelers hoodie37K/yr
- pittsburgh steelers sweatshirt20K/yr
- steelers hoodies15K/yr
- steelers sweater10K/yr
- mens steelers hoodie14K/yr
- steelers sweatshirt women24K/yr
- steelers hoodie for men12K/yr
Top steelers hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FOCO NFL Mens Official Sideline Primary Logo Performance Pullover Hoodie Sweatshirt (US Alpha Small Regular Regular Pittsburgh Steelers - Black)
FOCO$38.964.3★403 rev
CKEACYCAN Oversized Football Team Fans Sweatshirt Birthday Gifts Mens Apparel Graphic City Letter Football Print Unisex Classic Crewneck Pullover Hoodies Christmas Black Size L
CKEACYCAN$27.924.6★31 rev
CKEACYCAN Men Oversized Clothing Classic Unisex Hooded Crewneck Printed Hoodie Sweatshirts Football Team Fans Adult Fashion Graphic City Letter Football Sweater Birthday Gifts Black Size XL
CKEACYCAN$27.864.6★31 rev
New Era NFL Team Color Mens Stadium Logo Pullover Hoodie Pittsburgh Steelers Large
New Era$35.734.6★1,322 rev
CKEACYCAN Mens Oversized Classic Letter Football Printed Fall Soft Thick Sweatshirt Hoodies Apparel Graphic City Football Sport FansUnisex Crewneck Hooded Sweaters Birthday Gifts Black Size M
CKEACYCAN$25.924.6★31 rev
Newest
by launch dateCKEACYCAN Oversized Football Team Fans Sweatshirt Birthday Gifts Mens Apparel Graphic City Letter Football Print Unisex Classic Crewneck Pullover Hoodies Christmas Black Size L
CKEACYCAN$27.9231 rev
CKEACYCAN Men Oversized Clothing Classic Unisex Hooded Crewneck Printed Hoodie Sweatshirts Football Team Fans Adult Fashion Graphic City Letter Football Sweater Birthday Gifts Black Size XL
CKEACYCAN$27.8631 rev
CKEACYCAN Mens Oversized Classic Letter Football Printed Fall Soft Thick Sweatshirt Hoodies Apparel Graphic City Football Sport FansUnisex Crewneck Hooded Sweaters Birthday Gifts Black Size M
CKEACYCAN$25.9231 rev
FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops
FAYALEQ$15.60213 rev
Junk Food Womens NFL Pittsburgh Steelers Block Crop Hoodie - Signature Series Heather Grey/Black Small
Junk Food$54.651 rev
Trending
90-day click momentum
Junk Food Clothing x NFL Steelers Womens Kickoff Crew Long Sleeve Football Graphic Top - Large
Junk Food$44.875.0★
Junk Food NFL - Pittsburgh Steelers - Blackout - Officially Licensed Adult Pullover Fleece Hoodie for Men and Women
Junk Food$33.474.3★
Junk Food Womens NFL Pittsburgh Steelers Block Crop Hoodie - Signature Series Heather Grey/Black Small
Junk Food$54.655.0★
FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops
FAYALEQ$15.604.4★
Womens City Football Classic Athletic Fleece Sweatshirts Hoodie Pullover - Black & Yellow (Size: S)
Simapak$29.084.8★
What buyers say about steelers hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“It was a perfect fit”
“Great quality; good fit”
“It's very comfortable”
“Great material”
“Along with the designs are perfect”
“keeps warm”
“easy to wash”
“Screen print was good quality has held up after many washes”
“Great value”
“doesn't shrink in the dryer”
What buyers complain about
“Fit was a bit short”
“Material sucks, everything sticks to it you have to constantly keep lint rolling it”
“Very thin and it was stuck together not fitting to true size”
Top return reasons
Common questions
- Is steelers hoodie profitable to sell on Amazon United States?
- The niche generates $161K/yr across 40 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -57.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the steelers hoodie niche?
- 15 brands and 14 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in steelers hoodie?
- Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 5.8% — above our launch gate.
- When does demand for steelers hoodie peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 53.6× the quietest.
- What does it cost to enter the steelers hoodie niche?
- Listings span $15.60–$60.00; the average listing price is $41.29 (sweet spot $15–$100). The average incumbent carries 1,045 reviews — the moat a new listing must climb.