Stanley Leak Proof Lid
FailThe average product has 9,151 reviews to catch up to, so Stanley Leak Proof Lid is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $217K/yr442K searches / yr
- 90-day growth
- -0.3%search demand this quarter
- Competition
- 67%top-5 click share · 14 brands · 22 sellers
Flapen Score
Stanley Leak Proof Lid against its category
The dotted line is the Sports & Outdoors average. Past it, Stanley Leak Proof Lid is stronger. Inside it, weaker.
Market
The Stanley Leak Proof Lid market on Amazon at a glance
Shoppers on Amazon United States searched for Stanley Leak Proof Lid 442K times last year and spent an estimated $217K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Oct–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $217K a year.
- Searches, last 12 months
- 442K
- Growth, 90 days vs prior 90
- -0.3%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $217Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- stanley flip straw lid154K searches a year
02 · Price
A sale here is worth $14.35.
Listings sell for $14.35 on average, from $4.74 to $36.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $14.35 that is $4K to $7K a year per listing.
- Average price
- $14.35under the $15 to $100 sweet spot
- Price range
- $4.74–$36.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #141 within Sports Water Bottle Accessories. It carries 9,151 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 6.8%
- Average rank
- #141in Sports Water Bottle Accessories
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 9,151per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Stanley Leak Proof Lid products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
22
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
16%
- Brand 122%
- Brand 217%
- Brand 315%
- Brand 412%
- Brand 511%
- Brand 67%
- Open — no brand owns it (8 brands, 16%)
Demand
Stanley Leak Proof Lid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Stanley Leak Proof Lid search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stanley flip straw lid154K/yr
- stanley lids 40 oz leakproof70K/yr
- stanley leak proof lid42K/yr
- stanley no spill lid20K/yr
- stanley spill proof lid34K/yr
- flip straw lid for stanley 40 oz tumbler20K/yr
- leak proof stanley lid14K/yr
- spill proof stanley lid12K/yr
- stanley cup leak proof lid11K/yr
- stanley no spill lid 40 oz19K/yr
Reviews and returns
What reviews say buyers love and hate about Stanley Leak Proof Lid
We read the reviews and the return reasons for every product selling here.
“They leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stanley Leak Proof Lid questions
Answered from the same tracked data.