Stanley Iceflow Straw
FailThe top 5 brands take 98% of clicks, so Stanley Iceflow Straw is a Fail.
- Flapen Score
- 44 / 100Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 4744
- Market size
- $182K/yr236K searches / yr
- 90-day growth
- +13.8%search demand this quarter
- Competition
- 40%top-5 click share · 7 brands · 50 sellers
Flapen Score
Stanley Iceflow Straw against its category
The dotted line is the Sports & Outdoors average. Past it, Stanley Iceflow Straw is stronger. Inside it, weaker.
Market
The Stanley Iceflow Straw market on Amazon at a glance
Shoppers on Amazon United States searched for Stanley Iceflow Straw 236K times last year and spent an estimated $182K. The top 5 brands take 98% of clicks. Demand peaks in Jul–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $182K a year.
- Searches, last 12 months
- 236K
- Growth, 90 days vs prior 90
- +13.8%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $182Ka year
- Peak month
- July2.8× the quietest month
- Top search term
- stanley iceflow flip straw50K searches a year
02 · Price
A sale here is worth $29.08.
Listings sell for $29.08 on average, from $5.65 to $56.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $29.08 that is $0 to $3K a year per listing.
- Average price
- $29.08inside the $15 to $100 sweet spot
- Price range
- $5.65–$56.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #133 within Sports Water Bottles. It carries 20,365 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #133in Sports Water Bottles
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 20,365per listing
- Listings tracked
- 43
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Stanley Iceflow Straw products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
50
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
40%
Top 20: 80%
Open market
1%
- Brand 183%
- Brand 210%
- Brand 32%
- Brand 42%
- Brand 51%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Stanley Iceflow Straw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Stanley Iceflow Straw search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stanley iceflow flip straw50K/yr
- stanley iceflow 2.028K/yr
- stanley protour 40 oz27K/yr
- stanley 40 oz flip straw14K/yr
- stanley flip straw replacement13K/yr
- stanley flip straw tumbler 40 oz10K/yr
- stanley cup 40 oz flip straw8K/yr
- stanley iceflow 30 oz16K/yr
- stanley iceflow bottle7K/yr
- stanley flip straw 40 oz8K/yr
Reviews and returns
What reviews say buyers love and hate about Stanley Iceflow Straw
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stanley Iceflow Straw questions
Answered from the same tracked data.









