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Stand to Pee

Fail

The top 5 brands take 92% of clicks, so Stand to Pee is a Fail.

Flapen Score
47
47 / 100
Ranks 4,037 of 8,101 Sports & Outdoors niches · on the category median
Market size
$106K/yr76K searches / yr
90-day growth
+48.2%search demand this quarter
Competition
68%top-5 click share · 8 brands · 13 sellers

Flapen Score

Stand to Pee against its category

The dotted line is the Sports & Outdoors average. Past it, Stand to Pee is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stand to Pee market on Amazon at a glance

Shoppers on Amazon United States searched for Stand to Pee 76K times last year and spent an estimated $106K. The top 5 brands take 92% of clicks. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +48.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
+48.2%
Conversion, latest week
7.1%
Market size, estimated
$106Ka year
Peak month
July1.8× the quietest month
Top search term
pstyle23K searches a year

02 · Price

A sale here is worth $19.69.

Listings sell for $19.69 on average, from $10.11 to $35.33. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $19.69 that is $2K to $5K a year per listing.

Average price
$19.69inside the $15 to $100 sweet spot
Price range
$10.11–$35.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #157 within Personal Care. It carries 2,311 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#157in Personal Care
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,311per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Stand to Pee products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

13

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

5%

  • Brand 156%
  • Brand 224%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Stand to Pee search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Search terms

Top Stand to Pee search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pstyle23K/yr
  • tinkle belle female urination device10K/yr
  • pstyle female urination device11K/yr
  • fud12K/yr
  • p style for women6K/yr
  • tinkle belle4K/yr
  • freshette female urination device4K/yr
  • p style4K/yr
  • tinkle bell3K/yr

Reviews and returns

What reviews say buyers love and hate about Stand to Pee

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Use”
12%of negative reviews mention “Ease Of Use”
3.0%of orders come back
“Difficult to use”
A buyer, on “Ease Of Use”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Stand to Pee questions

Answered from the same tracked data.