st louis cardinals hat
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$30.54avg listing price — sweet spot $15–$100
Price range
Incredible$16.96–$40.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good933.35avg incumbent reviews — the moat a new listing must climb
Growth
Good+26.3%90-day search growth — must beat 0% to launch
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Okay$140K$140K/yr · 254K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, st louis cardinals hat is a $140K/yr Amazon United States market (254K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Apr–Dec. Verdict: Skip it — 47/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
st louis cardinals hat market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $153K–$183K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #3,934
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 15%
- Out of stock
- 24.7%
- Avg brand age
- 41 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
55
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
40%
Top 20: 75%
Open market
4%
- 4761%
- New Era15%
- Generic13%
- The Game4%
- SM9YYT2%
- C5 Sports1%
- Open — no brand owns it (5 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +26.3% search growth over the last 90 days.Peak months: Mar, Apr, Dec · busiest ÷ quietest = 3.1×
Top st louis cardinals hat search terms
- st louis cardinals hat99K/yr
- stl cardinals hat29K/yr
- cardinals hat38K/yr
- st. louis cardinals hat13K/yr
- arizona cardinals hat28K/yr
- stl hat12K/yr
- cardinals baseball hat9K/yr
- saint louis cardinals hat6K/yr
- st louis hat6K/yr
- cardinal hat6K/yr
Top st louis cardinals hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
47 MLB Trucker Snapback Adjustable Hat Adult One Size Fits All - St Louis Cardinals Red
47$37.044.5★31 rev
Cotton Baseball Hat Adjustable City Embroidered Unisex Cap for Men Women
Generic$19.544.4★102 rev
47 MLB Unisex-Adult Camo Clean Up Adjustable Hat Cap One Size (US Alpha One Size St. Louis Cardinals)
47$34.014.7★542 rev
47 MLB Charcoal Team Color Primary Logo Clean Up Adjustable Hat Cap Adult One Size - St Louis Cardinals - Charcoal
47$36.594.6★74 rev
47 MLB Burgess Adjustable Snapback Mesh Trucker Hat Adult One Size Fits All (St Louis Cardinals)
47$29.994.6★179 rev
Newest
by launch date
New Era Unisex-Adult MLB Player Replica 9SEVENTY Baseball Team Color Stretch Adjustable Snapback Hat One Size Fits All - St. Louis Cardinals - Red
New Era$36.75143 rev
Baseball City Style Adjustable Hat Unisex Adult Game Day Team Color Snapback Cap Sports Fan Gift for Men Women One Sizes Fits All
SM9YYT$19.31179 rev
Cotton Baseball Hat Adjustable City Embroidered Unisex Cap for Men Women
Generic$19.54102 rev
STL St.Louis Trucker Hat for Men & Women & Unisex Mesh Unite State City Adjustable Baseball Cap
Generic$23.4367 rev
47 MLB Trawler Primary Logo Team Color Mesh Trucker Clean Up Adjustable Hat Adult One Size Fits All - St Louis Cardinals Red
47$29.71938 rev
Trending
90-day click momentumCotton Baseball Hat Adjustable City Embroidered Unisex Cap for Men Women
Generic$19.544.4★
47 MLB Burgess Adjustable Snapback Mesh Trucker Hat Adult One Size Fits All (St Louis Cardinals)
47$29.994.6★
The Game NCAA Louisville Cardinals Hat Unisex One Size Adjustable
The Game$17.544.8★
STL St.Louis Trucker Hat for Men & Women & Unisex Mesh Unite State City Adjustable Baseball Cap
Generic$23.434.3★
47 MLB Trucker Snapback Adjustable Hat Adult One Size Fits All - St Louis Cardinals Red
47$37.044.5★
What buyers say about st louis cardinals hat
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality cap”
“Fits good”
“The color”
“Nice and comfy”
“It feels soft enough”
“just what I was looking for”
“durable”
“The somewhat washed look is perfect too”
What buyers complain about
“Terrible fit”
“Good hat, not sure if it is the advertised one”
“Hat came in an Amazon envelope, completely flattened, misshapen and wrinkled”
“Brand New/Used? Im honestly baffled at how spectacularly this purchase went off the rails”
“The colors are off, shape isn't right, and the material is stretchy & cheaply made”
“I am surprised that Amazon even sells something as poor quality as this hat is”
“Deceptive Pricing from Seller”
Top return reasons
Common questions
- Is st louis cardinals hat profitable to sell on Amazon United States?
- The niche generates $140K/yr across 46 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +26.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the st louis cardinals hat niche?
- 11 brands and 55 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in st louis cardinals hat?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Wrinkles. The return rate is 3.8%.
- When does demand for st louis cardinals hat peak?
- Demand peaks in Mar–Apr–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the st louis cardinals hat niche?
- Listings span $16.96–$40.82; the average listing price is $30.54 (sweet spot $15–$100). The average incumbent carries 933 reviews — the moat a new listing must climb.