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Squeeze Water Bottle

Maybe

Shoppers spend an estimated $2.6M a year here. But the top 5 brands take 100% of clicks, so Squeeze Water Bottle is a Maybe.

Flapen Score
52
52 / 100
Top 32% of 8,101 Sports & Outdoors niches · +5 vs the category median of 47
Market size
$2.6M/yr2.9M searches / yr
90-day growth
-9.6%search demand this quarter
Competition
53%top-5 click share · 3 brands · 45 sellers

Flapen Score

Squeeze Water Bottle against its category

The dotted line is the Sports & Outdoors average. Past it, Squeeze Water Bottle is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Squeeze Water Bottle market on Amazon at a glance

Shoppers on Amazon United States searched for Squeeze Water Bottle 2.9M times last year and spent an estimated $2.6M. All 3 brands take every click. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
2.9M
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
5.0%
Market size, estimated
$2.6Ma year
Top search term
gatorade water bottle1.5M searches a year

02 · Price

A sale here is worth $17.73.

Listings sell for $17.73 on average, from $9.17 to $35.74. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $17.73 that is $71K to $89K a year per listing.

Average price
$17.73inside the $15 to $100 sweet spot
Price range
$9.17–$35.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
4,000–5,000
Revenue per listing a year
$71K–$89K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #130 within Sports Water Bottles. It carries 6,746 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#130in Sports Water Bottles
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
6,746per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Squeeze Water Bottle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

45

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

53%

Top 20: 98%

Open market

0%

  • Brand 191%
  • Brand 27%
  • Brand 31%
  • Open — no brand owns it (0%)

Search terms

Top Squeeze Water Bottle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gatorade water bottle1.5M/yr
  • gatorade bottle280K/yr
  • squeeze water bottle220K/yr
  • nike water bottle201K/yr
  • under armour water bottle86K/yr
  • football water bottle87K/yr
  • gatorade squeeze bottle50K/yr
  • squeeze water bottles sports55K/yr
  • water bottle gatorade48K/yr
  • squirt water bottle45K/yr

Reviews and returns

What reviews say buyers love and hate about Squeeze Water Bottle

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Leak-Proof”
41%of negative reviews mention “Leak-Proof”
1.5%of orders come back
“it leaks”
A buyer, on “Leak-Proof”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Squeeze Water Bottle questions

Answered from the same tracked data.