Squat Machine

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $894K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+14.8%

Conversion, latest week

0.6%

Market size, estimated

$894Ka year

Peak month

July1.6× the quietest month

Top search term

squat machine598K searches a year

Listings sell for $103.33 on average, from $47.11 to $542.17. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $103.33 that is $52K to $77K a year per listing.

Average price

$103.33above the $15 to $100 sweet spot

Price range

$47.11–$542.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$52K–$77K

Returns

1.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #37 within Cardio Training. It carries 3,776 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

50%

Out of stock, average day

10.4%

Average rank

#37in Cardio Training

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

3,776per listing

Listings tracked

14

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

32 months