Squash Racket
MaybeAn estimated 1.2% of orders come back. But demand is soft, at -18.2% this quarter, so Squash Racket is a Maybe.
- Flapen Score
- 51 / 100Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 4751
- Market size
- $717K/yr306K searches / yr
- 90-day growth
- -18.2%search demand this quarter
- Competition
- 60%top-5 click share · 12 brands · 28 sellers
Flapen Score
Squash Racket against its category
The dotted line is the Sports & Outdoors average. Past it, Squash Racket is stronger. Inside it, weaker.
Market
The Squash Racket market on Amazon at a glance
Shoppers on Amazon United States searched for Squash Racket 306K times last year and spent an estimated $717K. The top 5 brands take 89% of clicks. Demand peaks in Mar. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $717K a year.
- Searches, last 12 months
- 306K
- Growth, 90 days vs prior 90
- -18.2%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $717Ka year
- Peak month
- March1.9× the quietest month
- Top search term
- racquetball racket85K searches a year
02 · Price
A sale here is worth $67.93.
Listings sell for $67.93 on average, from $6.34 to $157.19. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $67.93 that is $17K to $34K a year per listing.
- Average price
- $67.93inside the $15 to $100 sweet spot
- Price range
- $6.34–$157.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $17K–$34K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #12 within Tennis & Racquet Sports. It carries 940 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 97%
- Out of stock, average day
- 2.9%
- Average rank
- #12in Tennis & Racquet Sports
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 940per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Squash Racket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
28
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
60%
Top 20: 91%
Open market
8%
- Brand 164%
- Brand 214%
- Brand 34%
- Brand 43%
- Brand 53%
- Brand 63%
- Open — no brand owns it (6 brands, 8%)
Demand
Squash Racket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.9×
Search terms
Top Squash Racket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- racquetball racket85K/yr
- squash racket83K/yr
- racquetball rackets35K/yr
- racketball ball racket25K/yr
- racquetball racquet12K/yr
- squash racquet11K/yr
- racquetball set7K/yr
- squash racquets9K/yr
- racquetball racket set of 24K/yr
- gearbox racquetball racquet4K/yr
Reviews and returns
What reviews say buyers love and hate about Squash Racket
We read the reviews and the return reasons for every product selling here.
“Just after playing within 4 minutes the ball cracked open”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Squash Racket questions
Answered from the same tracked data.