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Spiderman Helmet

Fail

The top 5 brands take 94% of clicks, so Spiderman Helmet is a Fail.

Flapen Score
42
42 / 100
Ranks 5,499 of 8,101 Sports & Outdoors niches · −5 vs the category median of 47
Market size
$213K/yr150K searches / yr
90-day growth
+30.2%search demand this quarter
Competition
63%top-5 click share · 8 brands · 29 sellers

Flapen Score

Spiderman Helmet against its category

The dotted line is the Sports & Outdoors average. Past it, Spiderman Helmet is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Helmet market on Amazon at a glance

Shoppers on Amazon United States searched for Spiderman Helmet 150K times last year and spent an estimated $213K. The top 5 brands take 94% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +30.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.

Searches, last 12 months
150K
Growth, 90 days vs prior 90
+30.2%
Conversion, latest week
3.5%
Market size, estimated
$213Ka year
Peak month
December4.8× the quietest month
Top search term
spiderman helmet57K searches a year

02 · Price

A sale here is worth $40.18.

Listings sell for $40.18 on average, from $17.51 to $119.22. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $40.18 that is $10K to $20K a year per listing.

Average price
$40.18inside the $15 to $100 sweet spot
Price range
$17.51–$119.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$10K–$20K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Helmets & Accessories. It carries 3,621 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#41in Helmets & Accessories
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
3,621per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
46 months

Products

Top Spiderman Helmet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 flat

Sellers

29

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

4%

  • Brand 169%
  • Brand 214%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Spiderman Helmet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 4.8×

Search terms

Top Spiderman Helmet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiderman helmet57K/yr
  • spiderman helmet for kids 3-526K/yr
  • spider man helmet18K/yr
  • spiderman bike helmet15K/yr
  • spiderman helmet for kids 5-812K/yr
  • spider-man helmet8K/yr
  • spider man helmet for kids 3-56K/yr
  • spiderman bike helmet for kids 3-54K/yr
  • spiderman helmet for kids 2-44K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Helmet

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Size-Overall”
4.7%of orders come back
“A tiny bit big”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Spiderman Helmet questions

Answered from the same tracked data.