Specialized Align Ii
FailThe top 5 brands take 97% of clicks, so Specialized Align Ii is a Fail.
- Flapen Score
- 41 / 100Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 4741
- Market size
- $146K/yr221K searches / yr
- 90-day growth
- +40.1%search demand this quarter
- Competition
- 39%top-5 click share · 9 brands · 51 sellers
Flapen Score
Specialized Align Ii against its category
The dotted line is the Sports & Outdoors average. Past it, Specialized Align Ii is stronger. Inside it, weaker.
Market
The Specialized Align Ii market on Amazon at a glance
Shoppers on Amazon United States searched for Specialized Align Ii 221K times last year and spent an estimated $146K. The top 5 brands take 97% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +40.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.
- Searches, last 12 months
- 221K
- Growth, 90 days vs prior 90
- +40.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $146Ka year
- Top search term
- smith bike helmet43K searches a year
02 · Price
A sale here is worth $97.04.
Listings sell for $97.04 on average, from $29.89 to $268.22. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $97.04 that is $0 to $10K a year per listing.
- Average price
- $97.04inside the $15 to $100 sweet spot
- Price range
- $29.89–$268.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 27.2% of listings are out of stock. The average listing ranks #141 within Helmets & Accessories. It carries 886 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 96%
- Out of stock, average day
- 27.2%
- Average rank
- #141in Helmets & Accessories
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 886per listing
- Listings tracked
- 47
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Specialized Align Ii products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SMITH Signal Cycling Helmet Adult Road Bike Helmet with MIPS Technology Lightweight Impact Protection for Men & Women Black Medium
- Price
- $92.21
- Rating
- 4.7/5
- Reviews
- 1,654
- Age
- 6y ago

SMITH Signal Cycling Helmet Adult Road Bike Helmet with MIPS Technology Lightweight Impact Protection for Men & Women White Large
- Price
- $92.30
- Rating
- 4.7/5
- Reviews
- 1,654
- Age
- 6y ago

SMITH Signal Cycling Helmet Adult Road Bike Helmet with MIPS Technology Lightweight Impact Protection for Men & Women White Medium
- Price
- $92.30
- Rating
- 4.7/5
- Reviews
- 1,654
- Age
- 6y ago

SMITH Persist Cycling Helmet Adult Road Bike Helmet with MIPS Technology + Zonal Koroyd Coverage Lightweight Impact Protection for Men & Women Poppy/Terra Medium
- Price
- $76.08
- Rating
- 4.7/5
- Reviews
- 441
- Age
- 4y ago

SMITH Engage MTB Cycling Helmet Adult Mountain Bike Helmet with MIPS Technology + Koroyd Coverage Lightweight Impact Protection for Men & Women Adjustable Visor Matte Black Large
- Price
- $145.36
- Rating
- 4.8/5
- Reviews
- 1,029
- Age
- 4y ago
Trending
estimated 90-day click momentum
SMITH Engage MTB Cycling Helmet Adult Mountain Bike Helmet with MIPS Technology + Koroyd Coverage Lightweight Impact Protection for Men & Women Adjustable Visor Matte White/Cement Large
- Price
- $127.93
- Rating
- 4.9/5
- Reviews
- 63
- Age
- 4y ago

Smith Trace Cycling Helmet Adult Road/Gravel Bike Helmet with MIPS Technology + Complete Koroyd Coverage Lightweight Impact Protection for Men & Women White/Matte White Medium
- Price
- $268.22
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 4y ago

Giro Isode MIPS II Cycling Helmet - Matte Stone - Universal Adult
- Price
- $78.54
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 6mo ago

Smith Optics Session MIPS Mountain Cycling Helmet - Matte Cinder Haze Small
- Price
- $98.23
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 5y ago

SMITH Persist Cycling Helmet Adult Road Bike Helmet with MIPS Technology + Zonal Koroyd Coverage Lightweight Impact Protection for Men & Women White/Cement Large
- Price
- $140.25
- Rating
- 4.7/5
- Reviews
- 441
- Age
- 4y ago
Newest
by launch date
Giro Isode MIPS II Cycling Helmet - Matte Stone - Universal Adult
- Price
- $78.54
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 6mo ago

Giro Agilis MIPS Cycling Helmet - Matte White - Medium
- Price
- $115.61
- Rating
- 4.7/5
- Reviews
- 1,910
- Age
- 6mo ago

OutdoorMaster MIPS Bike Helmet for Adults-Two Removable Liners & Ventilation in Multi-Environment - Road Bicycle Helmets in Mountain Motorway for Youth & Adult
- Price
- $42.57
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 1y ago

Giro Register MIPS II Adult Recreational Bike Helmet - Matte Ano Lime - Size UA (5461 cm)
- Price
- $62.31
- Rating
- 4.6/5
- Reviews
- 1,032
- Age
- 2y ago

Giro Register MIPS II Adult Recreational Bike Helmet - Matte Bright Red/White - Size UA (5461 cm)
- Price
- $55.91
- Rating
- 4.6/5
- Reviews
- 88
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
9 rising
Sellers
51
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 77%
Open market
2%
- SMITH77%
- Giro13%
- OutdoorMaster3%
- Schwinn3%
- LAZER2%
- BELL1%
- Open — no brand owns it (3 brands, 2%)
Demand
Specialized Align Ii search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.7× · 10 of 12 months tracked
Search terms
Top Specialized Align Ii search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- smith bike helmet43K/yr
- specialized align ii mips23K/yr
- smith helmet60K/yr
- road bike helmet mips16K/yr
- specialized align ii13K/yr
- smith helmet bike8K/yr
- mips road bike helmet8K/yr
- trek starvos wavecel9K/yr
- smith bike helmet adult men7K/yr
- smith mips bike helmet6K/yr
Reviews and returns
What reviews say buyers love and hate about Specialized Align Ii
We read the reviews and the return reasons for every product selling here.
“Completely inaccurate sizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Specialized Align Ii questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









