Skip to content

Softball Squishy

Maybe

Search demand grew +207.1% this quarter. But shoppers spend an estimated $37K a year here, so Softball Squishy is a Maybe.

Flapen Score
59
59 / 100
Top 12% of 8,101 Sports & Outdoors niches · +12 vs the category median of 47
Market size
$37K/yr78K searches / yr
90-day growth
+207.1%search demand this quarter
Competition
53%top-5 click share · 23 brands · 56 sellers

Flapen Score

Softball Squishy against its category

The dotted line is the Sports & Outdoors average. Past it, Softball Squishy is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Softball Squishy market on Amazon at a glance

Shoppers on Amazon United States searched for Softball Squishy 78K times last year and spent an estimated $37K. The top 5 brands take 58% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +207.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+207.1%
Conversion, latest week
2.7%
Market size, estimated
$37Ka year
Top search term
softball squishy36K searches a year

02 · Price

A sale here is worth $17.43.

Listings sell for $17.43 on average, from $8.11 to $35.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $17.43 that is $0 to $2K a year per listing.

Average price
$17.43inside the $15 to $100 sweet spot
Price range
$8.11–$35.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #931 within Baseball. It carries 159 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
8.7%
Average rank
#931in Baseball
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
159per listing
Listings tracked
27

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
25 months

Products

Top Softball Squishy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 rising

Sellers

56

Top-5 brand share

58%

Top 20: 97%

Top-5 click share

53%

Top 20: 91%

Open market

36%

  • Brand 119%
  • Brand 216%
  • Brand 39%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Softball Squishy search demand

Weekly searches over the year. Pick a range.

4K3KSpike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Softball Squishy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • softball squishy36K/yr
  • softball fidget6K/yr
  • softball squishies5K/yr
  • softball stress balls8K/yr
  • softball squishy toy5K/yr
  • squishy softball7K/yr
  • softball needoh5K/yr
  • mini softballs7K/yr

Reviews and returns

What reviews say buyers love and hate about Softball Squishy

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
73%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Very small”
A buyer, on “Size-Overall”73% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Softball Squishy questions

Answered from the same tracked data.