Soft Plastic Lure Molds

Shoppers searched for this 531K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.

Searches, last 12 months

531K

Growth, 90 days vs prior 90

+19.1%

Conversion, latest week

0.7%

Market size, estimated

$165Ka year

Peak month

June2.3× the quietest month

Top search term

fishing lure molds70K searches a year

Listings sell for $43.69 on average, from $10.13 to $127.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $43.69 that is $0 to $4K a year per listing.

Average price

$43.69inside the $15 to $100 sweet spot

Price range

$10.13–$127.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.1%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #1,035 within Lures, Baits & Attractants. It carries 50 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

91%

Out of stock, average day

4.9%

Average rank

#1,035in Lures, Baits & Attractants

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

50per listing

Listings tracked

23

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months