Soft Kettlebell

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +39.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

328K

Growth, 90 days vs prior 90

+39.9%

Conversion, latest week

1.6%

Market size, estimated

$190Ka year

Peak month

June3.2× the quietest month

Top search term

soft kettlebell186K searches a year

Listings sell for $35.78 on average, from $19.10 to $172.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $35.78 that is $4K to $9K a year per listing.

Average price

$35.78inside the $15 to $100 sweet spot

Price range

$19.10–$172.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

2.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #36 within Weights & Accessories. It carries 448 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#36in Weights & Accessories

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

448per listing

Listings tracked

24

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months