soft ball
Worth a lookShows a sweet-spot price point ($23.70 avg), but soft demand (+2.3% this quarter) keeps it on the watch list.
Avg price
Incredible$23.70avg listing price — sweet spot $15–$100
Brand share
Great50%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,221.86avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.51–$238.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$176K$176K/yr · 174K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, soft ball is a $176K/yr Amazon United States market (174K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Apr–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
soft ball market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $142K–$190K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #62
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 97%
- Out of stock
- 3.1%
- Avg brand age
- 54 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
28 falling
Sellers
57
Top-5 brand share
50%
Top 20: 94%
Top-5 click share
46%
Top 20: 87%
Open market
44%
- Gejoy14%
- Ganjiang12%
- Franklin Sports9%
- Nerf8%
- Magicorange7%
- GoSports6%
Demand & seasonality
Weekly Amazon search volume, last 64 weeks — +2.3% search growth over the last 90 days.Peak months: Apr, Dec · busiest ÷ quietest = 2.2×
Top soft ball search terms
- soft ball39K/yr
- soft balls for kids36K/yr
- soft balls31K/yr
- foam balls for kids35K/yr
- soft foam balls18K/yr
- soft foam ball6K/yr
- soft foam balls for kids4K/yr
- soft balls for kids indoor6K/yr
Top soft ball products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gejoy 24 Pieces Soft Foam Balls Bulk Lightweight Mini Balls for Safe Indoor Toys Fun Assorted Colors Sponge Balls Birthday Party Favors Bag Gifts for Boys and Girls(1.57 Inch)
Gejoy$13.684.4★447 rev
Ganjiang 7 Inches Soft No-Noise Foam Ball Sponge Kickball Dodgeball for Indoor Activity (Yellow Color)
Ganjiang$12.964.3★193 rev
Nerf Mini Foam Sports Ball Set - Foam Football Soccer Ball + Basketball Set Soft Sports Toy for Kids - Multicolor
Nerf$17.684.6★1,127 rev
Magicorange Foam Baseballs 20 Pack Practice Training Baseballs Unmarked Baseball Soft Toss Batting Fielding Hitting Pitching (Colorful)
Magicorange$21.054.6★341 rev
GoSports Soft Skin Foam Playground Dodgeballs - 6 Pack Set for Kids - Includes Mesh Carry Bag
GoSports$46.934.8★917 rev
Newest
by launch date
HopeRock Indoor Soccer Ball Size 4 Soft Foam for Toddlers and Kids Silent in House for Youth Boys and Girls Aged 3-12 Years Old
HopeRock$17.68244 rev
MIDELONG Soft Foam Balls 1.57 Inches in Diameter Lightweight Mini Balls Assorted Colors Sponge Balls for Birthday Festival Holiday Party Supplies Pack of 12
MIDELONG$7.7650 rev
8.5 Inch Playground Balls Dodgeballs for Kids & Adults - (Pack of 6) Inflatable Rubber Indoor Outdoor Bouncy Kickballs Four Square and Handballs for School Gym Recess and More with Ball Pump
PlayBolt$22.88430 rev
jjshund Pilates Ball 9 8 Inch Purple Small Exercise Mini Soft Workout Yoga Ball with Exercise Guide for Home Gym Yoga Pilates Core Training Workout Balance Stability
jjshund$5.51855 rev
Franklin Sports MLB Kids Soft Foam Baseballs - (3) Official Size Soft Foam Practice Baseballs for Kids - Perfect for Hitting and Indoor or Outdoor Play - 3 Pack - Official MLB Licensed Product
Franklin Sports$11.662,114 rev
Trending
90-day click momentumHopeRock Indoor Soccer Ball Size 4 Soft Foam for Toddlers and Kids Silent in House for Youth Boys and Girls Aged 3-12 Years Old
HopeRock$17.684.7★
Velocity Soft Foam Lacrosse Balls Lacrosse Soft Practice Balls for Youth Beginners Indoor Training Lacrosse Softballs for College and High School Same Size as Regulation - Orange 6
Velocity$22.664.5★
8.5 Inch Playground Balls Dodgeballs for Kids & Adults - (Pack of 6) Inflatable Rubber Indoor Outdoor Bouncy Kickballs Four Square and Handballs for School Gym Recess and More with Ball Pump
PlayBolt$22.884.6★
Magicorange Foam Baseballs 20 Pack Practice Training Baseballs Unmarked Baseball Soft Toss Batting Fielding Hitting Pitching (Colorful)
Magicorange$21.054.6★
FATEUAER Foam Baseballs Soft Baseballs 6 Pack and 12 Pack for Kids Beginners Training Ball Safe Throwing for Indoor or Outdoor Play with Carrying Bag Baseball Gifts for Boys and Girls (6Pce)
FATEUAER$14.564.7★
What buyers say about soft ball
What buyers praise and complain about, mined from review topics.What buyers love
“Great Fun”
“The quality is solid”
“Good size”
“keep their inflation well”
“Good value”
“As advertised”
“The colors are so bright”
“Material feels durable”
“Works great for indoor training”
“this are soft foam”
What buyers complain about
“Slightly bigger than expected”
“It comes to you deflated”
“Poor quality”
“Durability is horrible”
“Can't use”
“Hard not soft”
“The measurements arent exactly consistent”
“definitely too expensive for what they are”
“Disappointed with the weight”
“I expected new”
Top return reasons
Common questions
- Is soft ball profitable to sell on Amazon United States?
- The niche generates $176K/yr across 36 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the soft ball niche?
- 28 brands and 57 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 50% of demand.
- What do buyers complain about in soft ball?
- Top complaints mined from reviews: Size-Overall, Inflation/Deflation, Quality-Overall. The return rate is 1.7%.
- When does demand for soft ball peak?
- Demand peaks in Apr–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the soft ball niche?
- Listings span $5.51–$238.10; the average listing price is $23.70 (sweet spot $15–$100). The average incumbent carries 1,222 reviews — the moat a new listing must climb.