Sleigh

Shoppers searched for this 381K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -65.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months

381K

Growth, 90 days vs prior 90

-65.1%

Conversion, latest week

0.2%

Market size, estimated

$163Ka year

Peak month

December321.2× the quietest month

Top search term

sleigh88K searches a year

Listings sell for $203.91 on average, from $9.38 to $3936.97. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $203.91 that is $0 to $20K a year per listing.

Average price

$203.91above the $15 to $100 sweet spot

Price range

$9.38–$3936.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$20K

Returns

3.1%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 27.6% of listings are out of stock. The average listing ranks #9,047 within Winter Sports. It carries 369 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

63%

Out of stock, average day

27.6%

Average rank

#9,047in Winter Sports

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

369per listing

Listings tracked

56

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months