Sled

Shoppers searched for this 7.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -97.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months

7.0M

Growth, 90 days vs prior 90

-97.4%

Conversion, latest week

0.9%

Market size, estimated

$2.8Ma year

Peak month

January121.4× the quietest month

Top search term

sled2.2M searches a year

Listings sell for $47.27 on average, from $12.85 to $148.63. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At $47.27 that is $71K to $95K a year per listing.

Average price

$47.27inside the $15 to $100 sweet spot

Price range

$12.85–$148.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

1,500–2,000

Revenue per listing a year

$71K–$95K

Returns

4.4%of orders · Amazon United States median 2.1%

66% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #33 within Winter Sports. It carries 575 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

86%

Out of stock, average day

15.2%

Average rank

#33in Winter Sports

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

575per listing

Listings tracked

59

20 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

8Amazon's first-year sales bar

Average brand age

43 months