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skittles game

Skip it

A small market ($20K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 58Conversion 22Competition 20Returns 56Price range 66Avg price 93Brand share 36Review moat 65Quality gap 60

Avg price

Great$51.25

avg listing price — sweet spot $15–$100

Price range

Good$10.54–$138.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good891.42

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+32.0%

90-day search growth — must beat 0% to launch

Returns

Good2.8%

return rate — above 5% kills the launch gate

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad$20K

$20K/yr · 22K searches

According to Flapen's Amazon United States niche tracking, skittles game is a $20K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

skittles game market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$13K–$26K
units × avg price
Conversion rate
1.7%
Avg BSR
#1,175
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
16.7%
Avg brand age
51 months
Avg seller age
161 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

13

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

11%

  • Carrom41%
  • moopok14%
  • Motionchic14%
  • GoSports8%
  • Deartisan6%
  • YWMSGM6%
  • Open — no brand owns it (3 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 93 weeks — +32.0% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 18.4×

Top skittles game search terms

  • skittles game13K/yr
  • skittles game top spinning3K/yr
  • skittles board game3K/yr
  • tabletop skittles game3K/yr
All search terms

Top skittles game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about skittles game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience36%

“Family fun”

Quality-Overall15%

“Good quality”

Durability7%

“durable”

Value For Money6%

“the price is great”

Ease Of Use6%

“handles regular use without issues”

Adjustability/Rotatability/Reclining4%

“highly adjustable”

Assembly/Installation4%

“Simply to put together”

Suitable For Indoor3%

“The larger size makes it easy to see and use both indoors and outdoors”

Design-Overall3%

“Smart design”

Size-Overall2%

“was the perfect size”

What buyers complain about

Strength13%

“Flimsy and bot well built”

Size-Overall10%

“It was a lot smaller than I expected”

Value For Money9%

“Not a huge deal”

Quality-Overall9%

“That said, the overall build quality feels a bit cheap”

Fun/Entertainment Experience8%

“It just wasn't as fun as it looked”

Hard Feel8%

“too hard for her”

Durability6%

“Lasted all of 45minuted before one the the poles broke off at the stake”

Design-Overall5%

“the brackets in the corner have poor geometry”

Shooting4%

“unless you shoot really hard it doesnt move much”

Weight Heavy3%

“They are heavy”

Top return reasons

Size-Overall41%
Defective Material/Parts10%
Value For Money9%
Advertised Vs Actual Product8%
Functionality-Overall7%
Quality-Overall7%
Assembly/Installation2%
Fun/Entertainment Experience2%
Strength2%
Weight Heavy1%

Common questions

Is skittles game profitable to sell on Amazon United States?
The niche generates $20K/yr across 12 tracked products. 90-day search growth is +32.0%. Flapen's verdict: Skip it (41/100).
How competitive is the skittles game niche?
9 brands and 13 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in skittles game?
Top complaints mined from reviews: Strength, Size-Overall, Value For Money. The return rate is 2.8%.
When does demand for skittles game peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 18.4× the quietest.
What does it cost to enter the skittles game niche?
Listings span $10.54–$138.77; the average listing price is $51.25 (sweet spot $15–$100). The average incumbent carries 891 reviews — the moat a new listing must climb.