Ski Sunglasses
FailDemand is soft, at -75.2% this quarter, so Ski Sunglasses is a Fail.
- Flapen Score
- 38 / 100Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 4738
- Market size
- $23K/yr78K searches / yr
- 90-day growth
- -75.2%search demand this quarter
- Competition
- 40%top-5 click share · 35 brands · 63 sellers
Flapen Score
Ski Sunglasses against its category
The dotted line is the Sports & Outdoors average. Past it, Ski Sunglasses is stronger. Inside it, weaker.
Market
The Ski Sunglasses market on Amazon at a glance
Shoppers on Amazon United States searched for Ski Sunglasses 78K times last year and spent an estimated $23K. The top 5 brands take 43% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -75.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- -75.2%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $23Ka year
- Peak month
- January7.8× the quietest month
- Top search term
- ski sunglasses28K searches a year
02 · Price
A sale here is worth $33.22.
Listings sell for $33.22 on average, from $9.09 to $201.30. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $33.22 that is $0 to $3K a year per listing.
- Average price
- $33.22inside the $15 to $100 sweet spot
- Price range
- $9.09–$201.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #557 within Sports Sunglasses. It carries 3,196 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #557in Sports Sunglasses
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 3,196per listing
- Listings tracked
- 47
04 · Newcomers
9 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Ski Sunglasses products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
35 falling
Sellers
63
Top-5 brand share
43%
Top 20: 86%
Top-5 click share
40%
Top 20: 74%
Open market
52%
- Brand 114%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Ski Sunglasses search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 7.8×
Search terms
Top Ski Sunglasses search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ski sunglasses28K/yr
- ski sunglasses for men9K/yr
- ski sunglasses women14K/yr
- snow sunglasses for men6K/yr
- snowboarding sunglasses3K/yr
- skiing sunglasses4K/yr
- sunglasses for snow4K/yr
- snowboard sunglasses4K/yr
- winter sunglasses6K/yr
Reviews and returns
What reviews say buyers love and hate about Ski Sunglasses
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ski Sunglasses questions
Answered from the same tracked data.









