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Ski Goggle Case

Fail

Demand is soft, at -85.1% this quarter, so Ski Goggle Case is a Fail.

Flapen Score
35
35 / 100
Ranks 7,010 of 8,101 Sports & Outdoors niches · −12 vs the category median of 47
Market size
$20K/yr28K searches / yr
90-day growth
-85.1%search demand this quarter
Competition
59%top-5 click share · 16 brands · 29 sellers

Flapen Score

Ski Goggle Case against its category

The dotted line is the Sports & Outdoors average. Past it, Ski Goggle Case is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ski Goggle Case market on Amazon at a glance

Shoppers on Amazon United States searched for Ski Goggle Case 28K times last year and spent an estimated $20K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -85.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-85.1%
Conversion, latest week
4.5%
Market size, estimated
$20Ka year
Peak month
January17.0× the quietest month
Top search term
ski goggle case17K searches a year

02 · Price

A sale here is worth $15.92.

Listings sell for $15.92 on average, from $5.09 to $26.02. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $15.92 that is $0 to $2K a year per listing.

Average price
$15.92inside the $15 to $100 sweet spot
Price range
$5.09–$26.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #432 within Winter Sports. It carries 669 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
95%
Out of stock, average day
18.5%
Average rank
#432in Winter Sports
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
669per listing
Listings tracked
21

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Ski Goggle Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

29

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

29%

  • Brand 120%
  • Brand 215%
  • Brand 312%
  • Brand 411%
  • Brand 58%
  • Brand 65%

Demand

Ski Goggle Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 17.0×

Search terms

Top Ski Goggle Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ski goggle case17K/yr
  • ski goggles case8K/yr
  • smith goggle case3K/yr

Reviews and returns

What reviews say buyers love and hate about Ski Goggle Case

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
4.7%of orders come back
“Too large”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ski Goggle Case questions

Answered from the same tracked data.